Senior Manager, Analytics and Strategic Insights

5 days ago

Sydney, New South Wales, Australia Talent Insights Full time
Senior Analytics Manager - Campaign Insights and Strategic Performance

The role of Senior Analytics Manager - Campaign Insights and Strategic Performance at Talent Insights will see you leading a team working on a wide variety of projects that focus on identifying opportunities to increase customer engagement and overall profitability for our clients.

You will be joining a world-class customer and data-focused business that is heavily investing and leveraging its key data assets.

Your main responsibilities will include:

  • Managing and coaching Statistical Insights Analysts to deliver high-impact customer insights to the business.
  • Leading the scoping and delivery of analytics projects using a hypothesis-driven approach and focusing on the highest value impact.
  • Interpreting complex information and developing insights and recommendations for presentation and use by senior management in decision making.
  • Developing metrics to measure performance across strategic objectives, including customer awareness, acquisition, retention, reactivation, engagement, and digital product performance.
  • Designing and performing complex analysis against various corporate data sources to deliver high-impact customer insights to the business.

What you'll bring to the role:

  • A technical customer marketing analytics background with experience managing teams is essential.
  • A background in eCom, Retail, or Loyalty is highly regarded.
  • Previous experience in turning raw data into actionable, value-adding insights and recommendations, with a proven track record of success.
  • Extensive experience in extracting and manipulating large-volume data with SQL and Tableau for data visualization.
  • Proven ability to communicate insights and recommendations to senior stakeholders in a clear and concise manner, both verbally and in writing.
  • Proven analytical and problem-solving skills, with the ability to overlay commercial acumen to developed insights and recommendations.
  • Strong capability of managing and prioritizing multiple competing tasks for different stakeholders.
  • Degree-level qualifications, with a preference for degrees in applied statistics or a related analytical field.

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