Digital Performance Manager
2 weeks ago
Achieve success in digital paid channels with our Paid Media Lead role, focusing on brand growth and customer acquisition. Located in Melbourne, Sydney or Brisbane, this 1-year contract offers flexibility and benefits.
About UsMMS is a purpose-driven company offering tailored solutions to clients and customers across Australia and New Zealand. Our vision is to be your trusted partner, simplifying complexities and turning challenges into opportunities.
The Role- Create, execute and optimize digital paid channel activities for MMSG suite of brands (paid search, social ad campaigns, display, video etc).
- Work alongside the Head of Digital Performance to develop and execute the digital performance strategy, with a strong focus on new customer acquisition and funnel conversion.
- Manage and monitor monthly digital media budgets, aligning with performance targets
- Engage and collaborate with stakeholders on digital performance activity and campaign objectives
- Closely collaborate with Marketing team to execute, optimize and report on marketing campaigns results
- Collaborate with the Digital Performance team to drive optimal paid performance supported through data analysis, content creation, personalisation and Martech.
- E nsure integration of digital channels with other marketing communications and initiatives.
- Set goals for activity, measure and report performance of all digital performance activity, and assess against goals (ROI and KPIs)
- Optimize paid search channel to ensure cost efficiency and strong lead performance.
- Work closely with the Digital Designer to develop social ad campaigns with the aim to boost engagement and conversion.
- Work with Sales on leads management, to ensure lead quality and optimisation opportunities are explored to help with lead to sale conversion.
- Identify digital marketing opportunities through insights and expertise, and work with stakeholders to effectively implement and leverage these opportunities.
- Collaborate with website squad on the optimization of website journeys and conversion to uplift acquisition activities.
- A strong people-first culture.
- Flexible/hybrid working to enhance your work/life balance.
- Novated lease benefits and discounts.
- 12 weeks Paid Parental leave and access to our Parents Portal.
- Exempt Employee Share Plan.
- Paid Income Protection Insurance under MMSG default Super plan.
- Access to a broad range of learning and development programs.
- Career break and volunteering leave.
- Access to Employee Assistance Program and annual Flu vaccination.
- Lifestyle Rewards program.
We strive to create an environment where all differences are valued and respected. We encourage Aboriginal and Torres Strait Islander people, individuals from all backgrounds, including those caring for and living with disability to apply. Please note all successful candidates will be required to undergo background checks.
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