Media Campaign Specialist

3 days ago


Melbourne, Victoria, Australia beBeeGrowth Full time $80,000 - $120,000
Media Campaign Specialist

We are dedicated to bringing the outdoors indoors. Our mission is to deliver exceptional outdoor gear for those who value comfort.

The Role

As our Media Campaign Specialist, you will be responsible for managing and optimising our paid advertising campaigns on Google and Meta. You will collaborate with our team to ensure our ads perform well and drive sales. This role is ideal for someone who is data-driven and comfortable with ad management tools.

Key Responsibilities:

  • Campaign Management: Manage our Google and Meta ad accounts, including setting up, optimising, and analysing campaigns.
  • Data-Driven Optimisation: Analyse key performance indicators (KPIs) to improve campaign performance.
  • Collaboration: Work with our PPC Lead to implement strategy and execute paid media plans.
  • CRO Involvement: Contribute to conversations around Conversion Rate Optimisation (CRO) to improve landing pages and user experiences.

Requirements:

  • Proven experience managing Google and Meta Ads campaigns.
  • Strong understanding of ad targeting, A/B testing, and budget optimisation.
  • Proficiency with ad management platforms and tools like Google Analytics.

What We Offer:

  • A competitive salary in a relaxed working environment.
  • Ownership of your corner of the business with no bureaucracy.
  • The opportunity to grow your career with a fast-growing company.

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