Marketing Automation and Customer Journey Specialist
2 weeks ago
Join a dynamic team of innovators who thrive on collaboration and customer-centricity. We are seeking a seasoned Marketing Automation and Customer Journey Specialist to help us elevate our customer communications.
- Design and deliver data-driven customer journeys that boost engagement, retention, and lifetime value.
- Build and manage automated, multi-step journeys in Salesforce Marketing Cloud, ensuring they are personalized and insight-led.
- Optimize existing lifecycle programs and introduce new automation opportunities where gaps exist.
- Collaborate with cross-functional teams to align lifecycle marketing with business objectives.
- Define and track key performance metrics, running A/B tests and applying insights to drive continuous improvement.
What You'll Need:
- 5+ years' experience in CRM, marketing automation, or lifecycle marketing.
- Hands-on expertise with Salesforce Marketing Cloud, including Journey Builder, Automation Studio, and data extensions.
- Strong understanding of customer lifecycle strategies that drive retention and engagement.
- Proven ability to design and implement automated, multi-step journeys.
- Analytical mindset with experience turning data into actionable insights.
- Excellent stakeholder management and communication skills, with the ability to influence and educate.
Benefits Include:
- A vibrant and collaborative work environment.
- Additional leave days for personal and volunteer activities.
- Employee discounts on insurance and other benefits.
Ready to Make an Impact?
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