Optimisation and Personalisation Leader
2 days ago
At a leading bank, we believe a diverse workforce supported by an inclusive culture is central to our success. We actively encourage applications from those who bring diversity of thought to our business.
The role of the Digital Optimisation and Personalisation Manager will involve leading the Conversion Rate Optimisation (CRO) and UX teams in shaping the future of digital marketing. You will be responsible for guiding the development and implementation of data-driven strategies to optimise customer journeys and increase conversion rates across digital marketing channels.
- Lead and mentor the CRO and UX teams, fostering a culture of innovation and continuous improvement.
- Develop and implement strategies to enhance customer experiences and boost conversion rates.
- Build strong relationships with key stakeholders across the organisation, effectively communicating team progress and achievements.
- Champion a mobile-first approach, ensuring digital content is engaging, accessible, and optimised for all devices.
As a Digital Optimisation and Personalisation Manager, you will need to have:
- Previous experience in a digital marketing team, ideally in a highly regulated industry.
- Proven experience leading and developing high-performing teams.
- In-depth knowledge of Conversion Rate Optimisation (CRO), digital personalisation, customer journey mapping, UX, data analytics, and current digital marketing trends.
Our benefits package includes health and wellbeing support, discounted gym memberships, private health insurance options, and an Employee Assistance Program (EAP) for you and your immediate family members.
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Sydney, New South Wales, Australia Bendigo Bank Full timeDigital Optimisation and Personalisation ManagerJoin to apply for the Digital Optimisation and Personalisation Manager role at Bendigo BankDigital Optimisation and Personalisation ManagerJoin to apply for the Digital Optimisation and Personalisation Manager role at Bendigo BankGet AI-powered advice on this job and more exclusive features.Direct message the...
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Sydney, New South Wales, Australia Bendigo & Adelaide Bank Full timeClosing Date:Tuesday, 9th September 2025 (EOD)Position Description:Position Description - Digital Optimisation and Personalisation Manager.pdfWe've never been 'just a bank'.Just like you should never be 'just an employee'.We're united in our belief that inbanking, better can be bigger, and together we're making it happen.It starts here.With Bendigo Bank......
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