Marketing Strategist

3 days ago


Melbourne, Victoria, Australia beBeeDemand Full time $120,000 - $160,000
About This Role

As a Marketing Manager, you will oversee demand generation strategy and execution throughout the buyer journey, from awareness to accelerating pipeline and driving revenue.

Main Responsibilities
  • Create and execute a comprehensive demand generation plan to drive pipeline and revenue across entire markets.
  • Own full-funnel campaign planning, aligned to regional goals and sales plays
  • Collaborate with Sales and Revenue Operations to define audience segments, territory priorities, and lead qualification criteria
  • Leverage global campaign assets and localise as needed to ensure market relevance and impact
Key Requirements
  • 5+ years of B2B marketing experience, with a focus on demand generation and campaign strategy
  • Strong understanding of enterprise technology markets and buyer behavior
  • Proven track record of managing full-funnel programs and driving measurable pipeline impact
  • Experience with digital advertising, ABM platforms, and marketing automation tools

In this role, you will develop and implement strategies to drive growth and success in your chosen field. If you are passionate about creating effective marketing campaigns and have excellent leadership skills, this could be the ideal position for you.


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