Digital E-commerce Marketing Strategist

5 days ago

Melbourne, Victoria, Australia beBeeEcommerce Full time $90,000 - $120,000
Job Title: Digital E-commerce Marketing Strategist

We are seeking a skilled Digital E-commerce Marketing Strategist to join our team. As a key member of our marketing department, you will play a crucial role in driving the growth and success of our e-commerce platform.

The ideal candidate will have a strong background in search engine optimization (SEO), pay-per-click advertising (PPC), and social media marketing. They will be responsible for developing and implementing effective digital marketing strategies that drive traffic, engagement, and sales.

Key Responsibilities:

  • Audit and analyze client's Organic search performance, identify issues, find root-causes, recommend fixes, and experiment with solutions to improve performance
  • Use data from a number of sources to evaluate the effectiveness of SEO initiatives and provide recommendations for improvements in e-commerce recommendations, technical SEO, and conversion rate optimization
  • Create and maintain weekly/monthly dashboards and reports, and identify key insights to inform future Organic search strategies
  • Manage SEO initiatives with internal teams which include site architecture, keyword research/analysis, content creation, and link-building to optimize search engine rankings

Required Skills and Qualifications:

  • 2+ years working in search engine optimization
  • Strong communications and interpersonal skills
  • Demonstrated experience using and understanding SEO tools (such as Google Analytics, Google Search Console, SEMRush, among others)
  • Strong analytical skills - able to navigate analytics data with ease and discover insights that lead to new opportunities
  • Be a self-starter with drive and initiative to develop their skill set

Benefits:

  • Flexible Leave
  • Unlimited career growth both professionally and personally
  • Long term job security
  • Globally recognised award-winning agency
  • Expand your skills and lead your own portfolio of clients
  • Monthly Retention Bonuses
  • Generous earning potential
  • Casual office environment
  • WFH hybrid model

Others:

  • Keep up to date with search engine algorithm updates and integrated marketing trends
  • Conduct competitive research and analysis and synthesize those findings into actionable recommendations for clients
  • Perform keyword research to help inform content strategy and identify opportunities for enhanced content on a specific topic

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