E-Commerce Marketing Professional

2 days ago

Melbourne, Victoria, Australia beBeeDigitalMarketing Full time $85,000 - $110,000

Digital Marketing Specialist Role

We are seeking a highly skilled Digital Marketing Specialist to drive our brand's digital strategy across social media and website channels.

This role involves developing and implementing integrated digital campaigns that align with our e-commerce site and related functions, apps, social content, and SEO.

  • Develop and maintain the consumer website including e-Commerce and content sections of the site.
  • Implement updates to site performance in line with the Digital Marketing plan.
  • Work with the e-Commerce and Digital Performance Manager to develop budget requirements when necessary.
  • Plan and drive SEO and SEM targets and advertising.
  • Develop and maintain all delivery postage and click and collect services and other website services.

Requirements:

  • A minimum of 2 years' experience in a marketing role with a focus on digital and e-commerce marketing.
  • Understanding of PPC and SEO strategy metrics.
  • Website UX and CR optimisation exposure.
  • Experience in Task Management (JIRA).

Key Responsibilities Include:

  • Development of digital marketing strategies aligned with business objectives.
  • Implementation of targeted digital marketing campaigns.
  • Analysis and reporting of campaign results.

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