Dairy Digital Strategist

1 week ago


Melbourne, Victoria, Australia Dairy Australia Full time

About this role:

A key position within our Marketing & Communications team, the Dairy Digital Strategist drives digital strategy and operational activities across social media and website channels. This involves designing and optimising digital experiences to effectively achieve marketing goals.

Working closely with internal stakeholders, you will apply contemporary models to strategically guide digital content and communications. As an expert in digital strategy, you will provide support to the Marketing & Communications team and other stakeholders.

This role ensures that digital communications are customer-centric and align with Dairy Australia's marketing objectives for various audiences. Success will be measured by driving awareness, interest, and engagement through social media and website channels.

Our ideal candidate:

The successful candidate will have advanced stakeholder engagement skills, proven experience in designing high-impact digital experiences, and demonstrated ability to grow and monitor online communities. You will apply human-centred design approaches, along with creative and analytical thinking, to conduct research and define personas and journeys.

In managing competing priorities, you will adopt a project management approach, ensuring timely delivery. A skilled communicator, you value opportunities to develop your colleagues' capabilities within our team, sharing knowledge and expertise to drive success.

We value innovation and collaboration in delivering our shared vision for the dairy industry. This role plays a significant part in realising our impact.

About Dairy Australia:

Dairy Australia provides services that benefit and advance dairy farm businesses and the industry. These services deliver value by enhancing farm business management, supporting employment needs, driving herd and feed innovation, managing climate and environment, promoting Australian dairy, and more.

Vision and values:

Our vision is to lead the profitable and sustainable dairy industry. Our passionate people share this vision, making an impact daily through our commitment to values like Farmer First, One Team, Innovative Thinking, and Decisive Action.

Work life at Dairy Australia:

We aim to promote employee wellbeing through flexible working arrangements, a supportive team environment, and innovative culture. In joining us, you will receive benefits like paid parental leave, flexible working hours, and a collaborative atmosphere.



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