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Regional Sports Marketing Coordinator

2 weeks ago

Melbourne, Victoria, Australia beBeeMarketing Full time $130,000 - $140,000
Field Marketing Specialist Opportunity

The Field Marketing Specialist plays a pivotal role in shaping the local presence of their assigned region. They collaborate with the regional marketing manager to develop and execute strategies that foster strong relationships and credibility.

Key Responsibilities:

  • Develop a sports marketing strategy tailored to the region's unique landscape
  • Support the regional marketing manager in implementing field strategies and developing initiatives aimed at enhancing brand recognition and product awareness
  • Identify key influencers, athletes, teams, and opinion leaders within each region
  • Lead the planning and execution of national and regional events focused on promoting the brand's values and products

Requirements:

  • A university degree in marketing, business, or a related field, or at least 5 years of relevant work experience
  • Mid-level marketing experience and a professional network within the sport and active lifestyle industry in the region
  • Strong interpersonal skills, including networking and collaboration, as well as a genuine passion for local sport culture