
Marketing Development Lead
2 weeks ago
Drive national marketing strategy and develop digital campaigns to promote brands and products.
As a key team member, you will play a pivotal role in shaping the company's digital approach and strengthening demand generation and account-based marketing activity.
- Develop and implement digital marketing activities
- Execute personalised marketing automation campaigns
- Contribute to account based marketing program
- Collaborate with sales and marketing teams to execute promotional campaigns
- Utilise digital marketing tactics and channels to engage target customers
- Optimise company websites for increased site performance and monitor updates
- Harness customer data for targeted communications and track digital performance
**Requirements**
- Minimum 5 years' experience in marketing specialist/ coordinator role
- Bachelor's degree - marketing or business
- Considerable digital marketing experience and understanding of digital analytics
- Account based marketing experience well regarded
The company has been building a better Australia since 1882. We are agile and have a can-do approach always ready to partner with customers and communities to create a better way of life.
We put safety first and recognise that diversity in our workforce drives innovation and encourages creativity.
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