Senior Activations Manager
5 days ago
As a Senior Activations Manager at IPG Mediabrands, you will play a crucial role in delivering best-in-class digital solutions to our clients. You will be responsible for managing the day-to-day activities of junior team members and collaborating with the Activations Director to drive business growth.
Key Responsibilities:
- Coordinate and manage the workflow of junior team members.
- Train and support team members to ensure they have the necessary skills to excel in their roles.
- Escalate challenges to the Performance Director as needed.
- Build and maintain relationships with media agency partners and tech partners.
Client Focus:
- Develop and execute paid media campaigns across paid search.
- Oversee and lead the planning, optimization, and reporting of all paid campaigns.
- Identify opportunities to drive performance improvements across channels based on relevant KPIs.
- Manage stakeholder relationships and collaborate with internal and external stakeholders to drive business growth.
About You:
- 2+ years of experience in performance media campaign management with Google Ads.
- A "lean-in" attitude and the ability to positively influence stakeholders.
- Excellent communication skills with the ability to manage internal and external stakeholders.
- A thirst for knowledge and understanding of the digital landscape.
About IPG Mediabrands:
IPG Mediabrands is a technology-driven performance marketing agency that provides actionable growth for our agency partners and clients. We turn action into outcome by leveraging our unique capabilities in optimization, analytics, AI, and experimentation.
We offer extensive offerings spanning performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we deliver end-to-end planning and optimization while creating curated marketplaces specific to each client's function and needs.
We value unique backgrounds and experiences to encourage and celebrate diversity. First Nations people, those identifying as LGBTQ+, people of all ages, people with disabilities, and people who are culturally and linguistically diverse are encouraged to apply.
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