Data Driven Insights Specialist
2 weeks ago
About Us
At JCDecaux, our people are at the heart of everything we do. We believe in collaboration, diversity, and innovation, creating a culture that empowers each team member to contribute to our shared success.
We invest in employee development, prioritize health and wellbeing, and foster a culture that is ego-free.
The Role:
As an advocate for research effectiveness and media measurement, you will support the development and execution of market research and advertising effectiveness studies. This includes project management, ensuring high-quality ongoing research solutions, and identifying new opportunities to demonstrate Out-of-Home advertising's impact.
You will work closely with the Group Manager, develop relationships with research suppliers and agencies, build research presentations, and present findings to clients.
A Day in the Life:
- Support ad-hoc research requirements, including our research community.
- Develop and manage significant Out-of-Home effectiveness studies.
- Develop relationships with research suppliers and agencies.
- Build research presentations and present research findings to clients.
- Localise international research projects from JCDecaux's global network.
- Actively manage research knowledge, including maintenance of a library of case studies.
- Regularly support the wider marketing team on innovation and new approaches to data, research, and insights.
- Ideate research innovation and scope complex methodologies.
Your Skills and Qualifications:
- Experience in research or insights gained in agency, media owner, or client side.
- Knowledge of quantitative and/or qualitative research methods, including survey writing.
- Data/numeric literacy – comfortable with large data sets.
- Exceptional attention to detail.
- High level of competency in written and verbal communication.
- Internal and external relationship building.
- Relevant tertiary qualification in Marketing or equivalent.
- Advanced Microsoft Office skills, especially Excel and PowerPoint.
- Possession of a passion for advertising effectiveness and the media industry.
About You:
We offer a dynamic work environment where your ideas matter, and your growth is a priority.
Salary Range:$80,000 - $110,000 per annum, depending on experience and qualifications.
Benefits:
- Comprehensive training and development opportunities.
- Hybrid working arrangements (subject to role).
- Parental leave and market-leading fertility leave.
- Opportunities to participate in employee-led committees.
- Dedicated celebration and wellness days.
- Volunteer leave.
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