Go-to-Market Strategist

4 weeks ago

North Sydney Council, Australia NEC Corporation Full time
About the Role

The Go-to-Market Lead is responsible for developing and introducing new repeatable services, solutions, and offerings that address customer needs in vertical markets. This role will identify and prioritize services and solutions to take to market, define the target markets, value proposition, messaging, and drive the sales enablement for those solutions.

Key Responsibilities
  • Develop Competitive Offerings - Understand the competitive landscape, actively identify market trends and opportunities, and adapt offerings based on market and customer feedback.
  • Offer/Solution Positioning and Messaging - Craft value propositions and key messaging for the offerings that resonate with target markets.
  • Lead Go-to-Market Strategy and Execution - Define the GTM approach and execute in collaboration with Portfolio Managers, Sales, Marketing, Delivery, and Partners.
  • Drive Sales Enablement - Develop appropriate sales tools and enable sales and marketing to sell and promote the offerings in market.
  • Develop and Maintain a Service Catalogue that sales teams are enabled to sell, and delivery teams are capable of delivering.
  • Gather Feedback (from customers, sales, partners, bids, etc.) to iterate and improve the offerings in market.
  • Drive Innovation and Thought Leadership and Act as a Portfolio Evangelist
About Us

At NEC, we foster an environment of energetic, motivated, and passionate team members who take pride in creating their own successes. We take ownership of customer problems and are polite, friendly, patient, and professional.

We offer a range of employee benefits, including flexible work arrangements, bonus and wellness days, discounted health insurance options, paid parental leave, volunteer days, and more.

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