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Senior Brand Manager

2 months ago

Sydney, New South Wales, Australia Sharp And Carter Full time
{"title": "Senior Brand Manager", "description": "About the Role

We are seeking a highly experienced Senior Brand Manager to lead our innovation and new product development (NPD) efforts. As a key member of our marketing team, you will be responsible for developing and executing strategies to drive business growth and brand equity.

Key Responsibilities
  • Manage and lead the entire end-to-end NPD and innovation strategy
  • Create and set the entire marketing mix using actionable insights for innovation, new product development, packaging, pricing, and promotion initiatives
  • Build nurturing and long-lasting relationships with key stakeholders both internally and externally
  • Drive business growth and brand equity by expanding our offering across snacking and plant-based foods
Requirements
  • A tertiary qualification in marketing or business or similar
  • A proven track record as a highly successful Senior Brand Manager looking for a new challenge
  • A background in FMCG food skilled in building a brand strategy and using insights to manage NPD and innovation
  • An adaptable and flexible nature and ability to influence key stakeholders to enjoy positive business outcomes
About Us

We are a leading FMCG food brand in Australia, known for our delicious products and commitment to innovation. Our culture is about being proactive, positive, resilient, collaborative, action-oriented, and loving what we do. We are big into collaboration and teamwork and have an unparalleled culture of openness with a family feel.

", "lang_code": "en-US"}