Strategic Brand Development Specialist

2 weeks ago

Brisbane, Queensland, Australia beBeeCategory Full time $85,000 - $110,000

As a Category Analyst, you will contribute to the development of commercial strategies and plans for assigned brands and categories.

Main Responsibilities
  • Develop analytical insights to support the creation and delivery of commercial strategies and customer category plans in conjunction with Sales and Marketing teams.
  • Create data-driven content to share with Commercial Strategy & Planning Managers and brand teams for input into gate processes and launch planning for New Product Developments (NPD).
  • Collaborate with Commercial Strategy & Planning Managers and Sales Teams to develop analysis and insights that drive improvement for Opella brands in store.
  • Analyse performance metrics to identify areas for improvement and develop targeted solutions to address these gaps.
  • Support the coordination of the Annual Sales Planning Process by integrating sales and revenue management initiatives into Commercial Plans.
  • Track progress and measure performance against Commercial Plans, identifying areas for improvement and implementing corrective actions as needed.
About You
Qualifications
  • Degree qualified in Business Administration, Marketing, Commerce or similar relevant field.
Experience
  • Minimum 1-2 years FMCG Industry experience in a previous Category, Trade Marketing, Sales or Marketing role OR within a data insights organisation such as Nielsen etc.
  • Experience working with data sources such as IRI/Nielsen/IQVIA/Quantium/Circana preferred.
  • Proven ability to create insights across various data sets and visualise data/insights tailored to different audiences – skilled in storytelling.
Skills
  • Commercial and Financial acumen with advanced analytical skills – able to translate data and insights into actionable strategies.
  • Ability to navigate complex situations and challenge the status quo with a proactive approach.
  • Self-reliant, decisive and resilient, with a strong ability to adapt to changing environments.
  • Proven willingness to take ownership, accept accountability for results, deliver and share success within the team.
  • Strong communication skills, both verbal and written, with the ability to build effective relationships with stakeholders.
Why this Role?

We strive to make self-care simple and accessible to all. Our culture is built on three core values: Courageous, Outcome-obsessed and Radically Simple. We empower our employees to develop consumer brands with passion and creativity, while driving sustainable impact and results with integrity.

This role offers the opportunity to grow new skills and be part of a bold, collaborative and inclusive culture where people can thrive and reach their full potential every day.

  • Strategic Brand Development Professional

    6 days ago

    Brisbane, Queensland, Australia beBeeBrand Full time $100,000 - $120,000

    Campaign and Brand Specialist OpportunityOur organisation is seeking an experienced Campaign and Brand Specialist to develop and implement strategic brand and communication solutions. The successful candidate will play a key role in supporting all areas of the business, with a focus on social media and branding.We pride ourselves on our people, safety...

  • Strategic Brand Developer

    4 days ago

    Brisbane, Queensland, Australia beBeeMarketing Full time $90,000 - $130,000

    The role of a Strategic Brand Developer involves leading the development and implementation of marketing strategies to drive engagement, generate results, and deliver value to customers. This position reports directly to senior management.Key ResponsibilitiesDeveloping and executing marketing plans that align with business objectives.Leading cross-functional...

  • Strategic Brand Development Specialist

    19 hours ago

    Brisbane, Queensland, Australia beBeeMarketing Full time $83,000 - $104,000

    Job DescriptionThe role of a Business Development Analyst involves developing and implementing strategic plans to enhance brand awareness and product preference within target markets.This entails:Conducting market research to identify trends and customer needsCreating and implementing marketing campaigns to reach target audiencesAnalyzing campaign results to...

  • Strategic Brand Manager

    5 days ago

    Brisbane, Queensland, Australia beBeeCustomerEngagement Full time $149,999 - $179,999

    Job Title:Head of Marketing Customer Engagement Job Description:As the Head of Marketing Customer Engagement, you will be responsible for defining and leading the strategic brand and marketing vision. This role will align business goals and objectives with customer needs and market opportunities to drive sustainable commercial, brand, and market share...

  • Strategic Brand Developer

    6 days ago

    Brisbane, Queensland, Australia beBeeMarketing Full time $100,000 - $130,000

    Establish and drive the marketing strategy for this expanding business- Full-time opportunity based in BrisbaneAbout the OrganisationThis company is leading the way in complex and remote construction projects. Working with them, you will be exposed to an impressive project pipeline that sees you interacting with a diverse range of clients.About the RoleA...

  • Strategic Brand Development Manager

    5 days ago

    Brisbane, Queensland, Australia beBeebrand Full time $100,000 - $120,000

    Marketing Brand Manager RoleWe are seeking a highly skilled and strategic thinker to lead brand development and growth initiatives.About the Position:This is an exciting opportunity for someone with experience in integrated brand campaigns, vendor/partner marketing strategies, and cross-functional team management.The successful candidate will have a proven...

  • Strategic Brand Development Manager

    2 days ago

    Brisbane, Queensland, Australia beBeeBrand Full time $100,000 - $150,000

    Job OverviewThis role is responsible for leading strategic brand and product initiatives to bring our lottery brands to life.You will work closely with the marketing team, stakeholders, and partners to deliver activity that inspires customers and drives commercial success.Key ResponsibilitiesDevelop and execute brand strategies that drive growth and...

  • Strategic Brand and Marketing Specialist

    4 days ago

    Brisbane, Queensland, Australia beBeeMarketing Full time $150,000 - $175,000

    About the RoleThis is a key opportunity for a Brand and Marketing professional to make a significant impact on our organization's reputation and brand profile.The successful candidate will be responsible for developing, implementing, and managing strategic initiatives to build and promote our reputation and brand profile. They will also support...

  • Brand Development Specialist

    3 days ago

    Brisbane, Queensland, Australia beBeeMarketing Full time $160,000 - $220,000

    Job OverviewKey Responsibilities:Develop and execute strategic marketing initiatives to elevate brand reputation and visibility.Support cross-functional teams in designing and implementing comprehensive marketing plans.The ideal candidate will lead a professional team, providing content creation, graphic design services, and marketing support on a project...

  • Strategic Brand Leader

    17 hours ago

    Brisbane, Queensland, Australia beBeeBrandLeadership Full time $70,000 - $120,000

    Job DescriptionShape the Future of Energy with Our Brand Leadership OpportunityAs a strategic communicator, you will shape the voice of our leading business in the energy sector. You will craft compelling narratives, develop integrated campaigns, and ensure brand consistency across all touchpoints.This role goes beyond marketing - it's about stewardship of a...