Ad Product Strategist

2 weeks ago

Sydney, New South Wales, Australia beBeeDigital Full time $80,000 - $125,000
Data and Ad Product Specialist

As a key member of our emerging video team, you will be instrumental in driving business growth and customer success for our clients.

We are recruiting on behalf of Australia's leading media group, with over 150 brands across news, sport, and lifestyle, backed by a team of more than 5,000 dedicated professionals. Our clients deliver growth for their clients through integrated digital content publishing and affiliate marketing solutions with a simplified go-to-market model.

About the Role

The Data and Ad Product Specialist develops commercial ad product strategies to maximize client strengths in the market. The role drives revenue through in-market representation and sales support.

  • Create a proactive strategic sales roadmap to maximize existing opportunities and unlock new ones.
  • Spearhead ideation, scoping, market validation, and review elements of the Ad Product development process.
  • Lead Ad Product brief responses, developing actionable insights, sales proposals, and packages for existing and new business opportunities.
  • Drive digital ad product portfolio internally by building and maintaining outstanding relationships with the sales team.
  • Assist with the creation of best-in-class sales collateral relating to new product launches and iterations.
  • Provide a clear view of the drivers behind business performance through revenue reporting.

You will act as the market expert on digital ad products, keeping up-to-date on trends that present opportunities to our clients. Monitor competitive offerings to ensure we retain a product & service advantage.

Key Skills and Qualifications
  • Expert understanding of the digital advertising landscape, our clients' competitive set, and client base.
  • 4+ years' experience in digital advertising sales, sales support, or marketing.
  • Strategic thinking with the ability to translate concerns and issues into implications and actions.
  • Customer advocacy, championing customer needs, and insights throughout the business.

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