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1:1 Campaign Automation Specialist

2 months ago


Brisbane, Queensland, Australia Suncorp Group Full time
{"title": "1:1 Campaign Automation Specialist", "description": "About the Role

The 1:1 Campaign Automation Specialist is a key member of our marketing team, responsible for building and executing automated marketing programs that drive customer engagement and revenue growth.

Key Responsibilities
  • Design and execute 1:1 automated event and trigger-based marketing programs using our marketing automation platform.
  • Collaborate with Brand Marketing teams to develop and implement personalized marketing campaigns.
  • Support the development of new capabilities and features for customer 1:1 marketing.
  • Work with cross-functional teams to identify and integrate new sources of data to drive program insight and effectiveness.
Requirements
  • Tertiary degree in IT, Business, or Marketing.
  • Certification in SFMC, Responsys, or Adobe Campaign desirable.
  • 3+ years' experience in a similar environment with a focus on direct marketing and/or customer marketing.
What We Offer
  • Discounts and offers on retail favourite stores and banking and insurance products.
  • Flexible working and leave options, including 20 weeks paid parental leave and 4 weeks secondary carer parental leave.
  • Ongoing study support and career development programs.
  • Payroll giving, donation matching, and paid volunteer leave.
", "company": "Suncorp Group"}