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1:1 Campaign Automation Specialist
2 months ago
The 1:1 Campaign Automation Specialist is a key member of our marketing team, responsible for building and executing automated marketing programs that drive customer engagement and revenue growth.
Key Responsibilities- Design and execute 1:1 automated event and trigger-based marketing programs using our marketing automation platform.
- Collaborate with Brand Marketing teams to develop and implement personalized marketing campaigns.
- Support the development of new capabilities and features for customer 1:1 marketing.
- Work with cross-functional teams to identify and integrate new sources of data to drive program insight and effectiveness.
- Tertiary degree in IT, Business, or Marketing.
- Certification in SFMC, Responsys, or Adobe Campaign desirable.
- 3+ years' experience in a similar environment with a focus on direct marketing and/or customer marketing.
- Discounts and offers on retail favourite stores and banking and insurance products.
- Flexible working and leave options, including 20 weeks paid parental leave and 4 weeks secondary carer parental leave.
- Ongoing study support and career development programs.
- Payroll giving, donation matching, and paid volunteer leave.