Data Insights Manager

2 days ago

Melbourne, Victoria, Australia beBeeAnalytics Full time $112,949 - $145,569
Role Overview

We are seeking an experienced Data Insights Manager to join our Engagement & Retention Analytics team in APAC. The primary focus of this role is to analyze user data, derive valuable insights, and collaborate with various departments to develop strategies that enhance user experiences and keep users engaged with the platform over the long term.

This role is based in Melbourne and responsible for all APAC markets. Key areas of responsibility include:

  • Supporting cross-functional collaboration to align analytics with business goals and shape the analytics roadmap with a data-driven strategic lens
  • Mentoring junior analysts and fostering a high-performing, learning-oriented team culture

Key Responsibilities

  • Uncovering behavioral insights through cohort analysis and A/B testing
  • Identifying high-impact segments to inform lifecycle and retention strategies
  • Tracking churn signals and optimizing for customer lifetime value
  • Recommending targeted actions to drive engagement and reduce loss
  • Supporting campaign planning and translating business needs into testable hypotheses, A/B experiments, and actionable insights
  • Evaluating campaign and product performance to inform go-forward strategies
  • Presenting insights that influence cross-functional decision-making

Requirements

  • 7-10 years of relevant experience in an analytical role within a digital business, ideally media related
  • Bachelor's degree in a quantitative field such as Marketing, Economics, Business, Mathematics, Statistics, Data Science, Engineering, Physics, Chemistry, or Social Science; a graduate degree is preferred
  • Familiarity with lifecycle and retention analytics, including user segmentation, churn modeling, and engagement strategies, is a strong plus
  • Expertise in SQL with demonstrated hands-on experience
  • Proficiency in data visualization tools (e.g., Tableau, Power BI, Looker) with a strong track record of translating data into clear, actionable insights for business stakeholders
  • Strong knowledge of subscription services and the competitive landscape
  • Deep understanding of the media and content industry, including trends and audience behaviors, is preferred

About the Team

  • We foster a collaborative environment where insights are encouraged and supported by our dynamic team members
  • Achieve your personal best with continuous training opportunities and career development guidance

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