Marketing Social Media Coordinator

3 weeks ago


Lane Cove, Australia Belle Property Full time
Job Description

We are seeking a highly motivated and creative Social Media Coordinator to join our marketing team at Belle Property.

About the Role:

  • Curate and publish engaging content across social media channels, including Facebook, Instagram, TikTok, YouTube, and LinkedIn.
  • Plan and maintain a comprehensive social media content calendar to ensure timely and consistent posting aligned with our social media strategy.
  • Develop unique and creative video content ideas to enhance our video-led social media strategy.
  • Work closely with brand designers, photographers, and videographers to create visually appealing social assets.
  • Ensure all content aligns with brand guidelines, maintaining grammatical and design accuracy.
  • Assist our franchise network in strengthening their local social media presence and brand awareness by providing compelling campaign assets and captions.
  • Monitor the usage of social assets within our franchisee network and encourage increased adoption.
  • Develop and update social media best practice training materials for franchisees.
  • Monitor and respond to community interactions and direct messages in a professional manner.
  • Keep abreast of social media trends and algorithm updates to help inform the social media strategy and improve performance.
  • Track social media engagement metrics and provide regular reports, insights, and recommendations to the wider marketing team.

Requirements:

  • Minimum 2 years of experience in a similar role.
  • Strong understanding of social media platforms, trends, and best practices.
  • Excellent written and verbal communication skills.
  • Proficiency in social media management tools and analytics.
  • Creative mindset with the ability to generate innovative content ideas.
  • Strong organizational skills and attention to detail.
  • Ability to work in a fast-paced environment to tight deadlines.
  • Real estate industry experience will be highly regarded.


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