Strategic Social Campaign Lead

2 weeks ago

Sydney, New South Wales, Australia beBeeInfluencer Full time $120,000 - $145,000
Job Title

Senior Social Media Manager -  We are seeking a highly skilled Senior Social Media Manager to lead the end-to-end management of social and influencer campaigns.

  • Lead the planning, scoping, strategy, briefing, influencer sourcing, creative execution, reporting, and optimisation of social and influencer campaigns.
  • Own the quality of social and influencer creative outputs, consulting and ideating with creative teams to ensure best-practice execution across formats and platforms.
  • Ensure social and influencer campaigns are delivered on time, maintaining high standards across process and output.
  • Partner with senior leadership to collaborate on compelling, insight-led strategies and recommendations to communicate social thinking and drive campaign effectiveness.
  • Translate data and trends into actionable insights through clear reporting, audits, and social listening, influencing both creative and client decisions.
Required Skills and Qualifications

To be successful in this role, you will need:

  • 4+ years' experience in social media and influencer management, delivering campaigns for B2C household-name brands.
  • Proven track record in executing paid and organic social campaigns from planning, briefing through to delivery.
  • Proven experience independently scoping and project managing social campaigns end-to-end.
  • Strong understanding of paid social creative best practices across the funnel, with knowledge of key platforms (Meta, TikTok, Pinterest, YouTube).
  • Confident interpreting both paid and organic campaign results against social KPIs.
  • Experience conducting social audits, including listening, competitor analysis, and identifying cultural trends and opportunities.
  • Comfortable ideating social content independently or in collaboration with creatives.
Benefits

Our benefits include flexible leave options, 12 weeks of paid parental leave, regular catered staff lunches, complimentary breakfast, fruit, and snacks, free access to a wellbeing and safety app, and learning and development opportunities.

What We Value Most

We value individuals who can walk in different worlds, make uncommon sense, roll as one, and be excellent to each other.

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