Business Strategy Lead

5 days ago

Melbourne, Victoria, Australia beBeeStrategy Full time $110,000 - $140,000
Job Description:

The Business Strategy Lead plays a pivotal role in shaping the industry's approach across various sectors. This commercial leader and creative strategist sets the strategic direction for industry-led solutions, drives proactive client engagement, and unlocks new revenue opportunities by uniting commercial, creative, and operational teams.

Key Responsibilities:
  • Lead proactive industry strategies, pitch narratives, and innovation ideas to drive client growth
  • Design and implement scalable commercial solutions aligned to client needs, audience behaviors, and market opportunities
  • Identify and shape incremental revenue opportunities across new formats, partnerships, and data-led solutions
  • Partner with publishing, product, and data teams to commercialize new ideas and deliver innovation
  • Monitor campaign performance to optimize strategy approaches and improve pitching impact over time
Required Skills and Qualifications:
  • 5+ years in a Strategy, Planning, or Commercial role within a Media, Creative, PR Agency, or Publishing business
  • Proven track record of supporting pitches, leading strategy development, or packaging new ideas into commercial offerings
  • Familiarity with media tools such as Roy Morgan, Nielsen AdIntel, IPSOS, GA4, SimilarWeb, Sensor Tower, or social listening platforms
  • Experience developing strategic narratives, collaborating on campaign development, and measuring performance outcomes
  • Strong commercial thinker with experience in both brand and performance media strategy
  • Able to communicate complex concepts with clarity, both in writing and presentations
  • Confident in interpreting audience, client, and category insights to shape solutions
  • Skilled in cross-functional collaboration, able to connect creative, editorial, commercial, and product ideas
  • Comfortable working in ambiguity, with a bias for experimentation and continuous improvement
Benefits:

We offer a range of benefits to support your personal and professional growth, including access to publications and products from across the News Corp family, health and wellbeing initiatives, time off, and financial wellbeing support.

What We Offer:

We are proud to be Australia's most impactful media group, informing, advocating, and inspiring all Australians for a better Australia. Our people make us unique, and we encourage diversity, equity, and inclusion in all aspects of our work.

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