Current jobs related to Digital Business Strategy Lead - Melbourne, Victoria - beBeeAnalytics

  • Digital Strategy Lead

    2 weeks ago

    Melbourne, Victoria, Australia beBeeDigital Full time $95,000 - $200,000

    Job Title: Digital Strategy LeadWe are seeking a dynamic and consultative Digital Strategy Lead to join our team. This unique role combines the relationship-building expertise of an Account Director with the strategic vision of a Digital Consultant.The Role:This hybrid position acts as both a trusted advisor and partner, working closely with clients to...

  • Digital Strategy Lead

    1 week ago

    Melbourne, Victoria, Australia Coles Group Full time

    We've been trusted to serve Aussie communities since 1914 and grown to become a top 30-listed on the ASX with over 115,000 team members and a portfolio of iconic brands. At Coles Group, you'll not only get to make a difference to millions of Aussie lives—you'll also get to see your impact.About the teamStrategy is making the future of retail a reality....

  • Head Of Strategy

    2 weeks ago

    Melbourne, Victoria, Australia Zib Digital Australia Full time

    About Zib Digital Zib Digital is Australia and New Zealand's leading digital performance agency.For over 15 years, we've been helping businesses grow through data-driven digital strategies that deliver real results.Our services include SEO, Google Ads, Social Media Marketing, and Web Development — all designed to drive traffic, leads, and sales.With...

  • Head Of Strategy

    2 weeks ago

    Melbourne, Victoria, Australia Zib Digital Australia Full time

    About Zib Digital Zib Digital is Australia and New Zealand's leading digital performance agency.For over 15 years, we've been helping businesses grow through data-driven digital strategies that deliver real results.Our services include SEO, Google Ads, Social Media Marketing, and Web Development — all designed to drive traffic, leads, and sales.With...

  • Head Of Strategy

    2 weeks ago

    Melbourne, Victoria, Australia Zib Digital Australia Full time

    About Zib DigitalZib Digital is Australia and New Zealand's leading digital performance agency. For over 15 years, we've been helping businesses grow through data-driven digital strategies that deliver real results. Our services include SEO, Google Ads, Social Media Marketing, and Web Development — all designed to drive traffic, leads, and sales.With...

  • Head of Strategy

    2 weeks ago

    Melbourne, Victoria, Australia Zib Digital Australia Full time

    About Zib DigitalZib Digital is Australia and New Zealand's leading digital performance agency. For over 15 years, we've been helping businesses grow through data-driven digital strategies that deliver real results. Our services include SEO, Google Ads, Social Media Marketing, and Web Development — all designed to drive traffic, leads, and sales.With...

  • Head of Strategy

    2 weeks ago

    Melbourne, Victoria, Australia Zib Digital Australia Full time

    About Zib DigitalZib Digital is Australia and New Zealand's leading digital performance agency. For over 15 years, we've been helping businesses grow through data-driven digital strategies that deliver real results. Our services include SEO, Google Ads, Social Media Marketing, and Web Development — all designed to drive traffic, leads, and sales.With...

  • Digital Marketing Strategy Lead

    2 weeks ago

    Melbourne, Victoria, Australia beBeeStrategist Full time $95,000 - $105,000

    Lead Digital Marketing StrategistOur company accelerates growth for businesses through first-class digital marketing strategies. We are a people-first agency where our employees and culture are the foundation of everything we do.As a lead digital marketing strategist, you will oversee multi-channel campaigns, advanced optimisations, and client retention,...

  • Digital Strategy

    7 days ago

    Melbourne, Victoria, Australia Versent Full time

    If you have a strong track record in driving customer growth and digital strategy, and you're excited about shaping the future of digital transformation while leading a small team, we'd love to hear from youAt Versent, we're looking for a dynamic and experienced Digital Strategy & Growth Lead to drive the growth and expansion of our Digital portfolio. This...

  • Lead Digital Ux/Cx Designer

    7 days ago

    Melbourne, Victoria, Australia Conversion Digital Full time

    Melbourne | Hybrid (2 days in-office) | Full-Time$80k–$100k + superWho are we?We're a performance-driven AI digital agency designing and delivering all things digital — apps, websites, campaigns, and creative assets that move the needle.Our approach blends human-centred design, data-backed decision making, and AI-powered workflows to create experiences...

Digital Business Strategy Lead

2 weeks ago

Melbourne, Victoria, Australia beBeeAnalytics Full time $120,000 - $160,000
About the Role

Our organization is looking for a highly skilled Data Analyst Leader to spearhead our engagement and retention analytics efforts in the APAC region. This individual will be responsible for analyzing user data, deriving valuable insights, and collaborating with cross-functional teams to develop strategies that enhance user experiences.

The successful candidate will be based in Melbourne and will have a significant impact on all APAC markets.

Key Responsibilities
  • Mentor junior analysts and foster a high-performing team culture
  • Support cross-functional collaboration to align analytics with business goals & shape the analytics roadmap with a data-driven strategic lens
Engagement and Retention Analytics
  • Uncover behavioral insights through cohort analysis and A/B testing
  • Identify high-impact segments to inform lifecycle and retention strategies
  • Track churn signals and optimize for customer lifetime value
  • Recommend targeted actions to drive engagement and reduce loss
Strategy & Optimization
  • Support campaign planning and translate business needs into testable hypotheses, A/B experiments, and actionable insights
  • Evaluate campaign and product performance to inform go-forward strategies
  • Present insights that influence cross-functional decision-making
Operational Excellence & Data Governance
  • Lead recurring performance reporting, ensuring clarity, consistency, and actionability
  • Uphold data integrity, governance standards, and drive automation for scalable processes
Ideal Experience and Qualifications
  • 7-10 years of experience in an analytical role within a digital business, ideally media related
  • Bachelor's degree in a quantitative field such as Marketing, Economics, Business, Mathematics, Statistics, Data Science, Engineering, Physics, Chemistry, or Social Science; a graduate degree is preferred
  • Familiarity with lifecycle & retention analytics, including user segmentation, churn modeling, and engagement strategies, is a strong plus
  • Expertise in SQL with demonstrated hands-on experience
  • Proficiency in data visualization tools (e.g., Tableau, Power BI, Looker) with a strong track record of translating data into clear, actionable insights for business stakeholders
  • Strong knowledge of subscription services and the competitive landscape
  • Deep understanding of the media and content industry, including trends and audience behaviors, is preferred