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Social Media Innovation Specialist
2 weeks ago
This role requires a highly creative and strategic individual who can drive the growth of our social media presence across various platforms, including Instagram, Facebook, TikTok, and Pinterest. The ideal candidate will have a proven track record in developing and implementing successful social media campaigns that engage audiences and build brand loyalty.
A key responsibility of this role is to develop and write engaging platform-specific content for social media channels, with a primary focus on Instagram. This includes crafting compelling social media captions, engaging newsletter content, thoughtful influencer outreach, and scroll-stopping video scripts.
- Develop and create high-quality visual content for social media channels, skilled in creating and editing content for Instagram, TikTok, and YouTube Shorts.
- Proactively grow our target audience by engaging with posts from affiliates, influencers, and community members who align with our ideal customer profile.
- Collaborate closely with the team to co-develop the overall content calendar, ensuring alignment with brand priorities and upcoming campaigns.
- Stay ahead of social media trends, platform updates, and audience behaviors to identify new opportunities and ensure the brand remains relevant and competitive.
The ideal candidate will possess:
- Minimum 3-5 years of hands-on experience in social media management, content creation, and influencer marketing.
- Exceptional communication skills, with outstanding verbal and written communication skills.
- Strong copywriting skills with the ability to craft compelling social media content, engaging newsletters, and thought-provoking influencer outreach.
- Visual and editing proficiency, skilled in creating and editing high-quality visual content for social media channels.
- Organizational and planning excellence, demonstrated ability to build and manage content calendars, plan ahead for campaigns, and organize UGC and influencer content in a structured, timely, and strategic manner.
The successful candidate will enjoy:
- Competitive pay and benefits, including annual holidays and bonus.
- Job security - thriving business with a strong reputation.
- Professional growth and development opportunities.
- Flexible work arrangements, with the option to work from home.