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Social Media Innovation Specialist

2 weeks ago


Sydney, New South Wales, Australia beBeeStrategist Full time $15,000 - $20,000
Job Title: Social Media Innovator

This role requires a highly creative and strategic individual who can drive the growth of our social media presence across various platforms, including Instagram, Facebook, TikTok, and Pinterest. The ideal candidate will have a proven track record in developing and implementing successful social media campaigns that engage audiences and build brand loyalty.

A key responsibility of this role is to develop and write engaging platform-specific content for social media channels, with a primary focus on Instagram. This includes crafting compelling social media captions, engaging newsletter content, thoughtful influencer outreach, and scroll-stopping video scripts.

  • Develop and create high-quality visual content for social media channels, skilled in creating and editing content for Instagram, TikTok, and YouTube Shorts.
  • Proactively grow our target audience by engaging with posts from affiliates, influencers, and community members who align with our ideal customer profile.
  • Collaborate closely with the team to co-develop the overall content calendar, ensuring alignment with brand priorities and upcoming campaigns.
  • Stay ahead of social media trends, platform updates, and audience behaviors to identify new opportunities and ensure the brand remains relevant and competitive.
Required Skills and Qualifications:

The ideal candidate will possess:

  • Minimum 3-5 years of hands-on experience in social media management, content creation, and influencer marketing.
  • Exceptional communication skills, with outstanding verbal and written communication skills.
  • Strong copywriting skills with the ability to craft compelling social media content, engaging newsletters, and thought-provoking influencer outreach.
  • Visual and editing proficiency, skilled in creating and editing high-quality visual content for social media channels.
  • Organizational and planning excellence, demonstrated ability to build and manage content calendars, plan ahead for campaigns, and organize UGC and influencer content in a structured, timely, and strategic manner.
Benefits:

The successful candidate will enjoy:

  • Competitive pay and benefits, including annual holidays and bonus.
  • Job security - thriving business with a strong reputation.
  • Professional growth and development opportunities.
  • Flexible work arrangements, with the option to work from home.