Lead Generation Copy Specialist

2 weeks ago

Melbourne, Victoria, Australia beBeeCopywriter Full time $24,000 - $36,000
Remote Direct Response Copywriter Job

A rapidly scaling Australian marketing agency is seeking a talented Direct Response Copywriter to join their team. The successful candidate will be responsible for creating high-converting Meta Ads copy, VSL scripts, landing page content, and email sequences that generate qualified leads for buyer's agent clients across Australia.

Key Responsibilities
  • Develop compelling direct response copy for Meta Ads and lead generation campaigns;
  • Collaborate with the agency founders and creative teams to create copy that generates qualified leads;
  • Write conversational, problem-agitate-solution style copy that converts cold traffic into booked strategy calls and paying clients;
  • Deliver 20-30 pieces of copy per month with quick turnaround times.
Requirements
  • 3+ years experience writing direct response copy for Meta Ads and lead generation campaigns;
  • Proven ability to write engaging copy that builds trust with skeptical prospects;
  • Strong understanding of buyer psychology;
  • Ability to deliver high-quality copy under tight deadlines;
  • Fast internet, reliable equipment, and professional communication skills.
Preferred Qualifications
  • Previous work writing copy for Australian service-based businesses or in the property space;
  • Experience with marketing agencies focused on lead generation for professional services;
  • Understanding of VSL scripting and long-form sales copy.
Benefits
  • Competitive salary based on experience;
  • Opportunity to grow with a rapidly scaling marketing agency;
  • Flexible working arrangements.

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