Senior Business Innovation Strategist

2 weeks ago

Melbourne, Victoria, Australia beBeeStrategist Full time $150,000 - $180,000
Job Overview

The Client Strategy Director plays a pivotal role in shaping the team's approach across various sectors. This commercial leader and creative strategist sets the strategic direction for industry-led solutions, drives client engagement, and unlocks revenue opportunities by uniting teams.


Main Responsibilities:
  • Develop proactive industry strategies, pitch narratives, and innovation ideas to drive client growth.
  • Create scalable commercial solutions aligned to client needs, audience behaviors, and market opportunities.
  • Identify and shape incremental revenue opportunities across new formats, partnerships, and data-driven solutions.
  • Partner with publishing, product, and data teams to commercialize new ideas and deliver innovation.
  • Monitor campaign performance to optimize strategy approaches and improve pitching impact over time.
  • Establish and embed best practices and strategic frameworks to elevate ideation, briefing, and cross-team collaboration.
  • Provide strategic leadership and mentorship across all of Client Experience and Industry Growth.

Requirements:
  • 5+ years of experience in Strategy, Planning, or Commercial roles within Media, Creative, PR Agencies, or Publishing businesses.
  • A proven track record of supporting pitches, leading strategy development, or packaging new ideas into commercial offerings.
  • Familiarity with media tools such as Roy Morgan, Nielsen AdIntel, IPSOS, GA4, SimilarWeb, Sensor Tower, or social listening platforms.
  • Experience developing strategic narratives, collaborating on campaign development, and measuring performance outcomes.
  • A strong commercial thinker with experience in both brand and performance media strategy.
  • Able to communicate complex concepts with clarity, both in writing and presentations.
  • Confident in interpreting audience, client, and category insights to shape solutions.
  • Skilled in cross-functional collaboration, able to connect creative, editorial, commercial, and product ideas.
  • Comfortable working in ambiguity, with a bias for experimentation and continuous improvement.

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