
Mortgage Acquisition Strategist
13 hours ago
The Mortgages Origination Team within the Retail Bank is seeking an experienced Acquisition Lead to develop, implement and continually optimize our acquisition strategy, driving mortgage sales.
As a key member of the team, you will work closely with internal and external stakeholders to optimize lead generation and conversion rates, supporting our growth ambitions across both broker and direct mortgages channels.
Key Responsibilities:- Develop and oversee implementation of the mortgages acquisition strategy, working closely with Sales, Marketing, Digital, Credit Risk, Credit Operations, Tech & the Mortgages tribe to develop marketing and sales plans across both broker and direct mortgages channels.
- Work closely with Broker sales to optimize performance through the channel including sales efficiency and incentives. Regularly listening to feedback to ensure conversion rates are optimized.
- Work closely with the Direct channel team and marketing to ensure top of funnel activity and conversion rates support the successful achievement of sales targets.
- Work with the Origination Leadership Team, Contact Centre, Operations and Customer Experience teams to analyze moments of truth and monitor customer feedback to identify opportunities to improve the customer and broker experience -including marketing, communications, product, process and service improvements.
- Proven lending (preferably mortgages) product marketing, distribution and acquisition strategy experience (7-10+ yrs).
- Experience in articulating strategy and setting strategic direction with others (including identifying key priorities and initiative sequencing).
- Demonstrable experience leading the implementation of acquisition strategies across multiple channels that have improved portfolio growth and customer experience.
- Proven experience influencing and leading diverse stakeholders (Marketing, Credit Risk, Operations, Finance) - An analytical mindset, using data to drive decision making.
- Strong and proven people leadership capability -able to build strong and engaged teams, driven by purpose and a passion for customers, with a pace for change.
- Discounted ING Health Insurance.
- An additional Rest Day to support your well being.
- An IMPACT day to volunteer on approved sustainability activity to give back to our community.
We want to make life simpler and more worthwhile - for everyone who banks with us, for the people who work with us, and the community at large, too.
When you come to work at [Company], you're joining a team where individuality isn't just accepted, it's encouraged.
We've built a culture that's fun, friendly and supportive - it's the kind of place where you can be yourself and make the most of whatever you have to offer.
Sound like the kind of place you'd feel at home? We'd love to hear from you.
[Note: Company removed]
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