Digital Marketing Automation Leader

2 weeks ago

Gold Coast City Byron Bay, Australia beBeeAutomation Full time $100,000 - $120,000
Career Opportunity:

Our organization is seeking an experienced professional to lead cross-functional teams in developing and executing strategic marketing automation initiatives.

Key Responsibilities:
  • Develop and implement CRM strategies to enhance database engagement, retention, and growth
  • Design, build, and optimize marketing automation campaigns and customer journeys using the Salesforce Marketing Cloud platform ecosystem
  • Lead internal stakeholders to create and execute email marketing, marketing automation, and lifecycle marketing activity
  • Drive the adoption of agile principles in marketing operations and campaign delivery
  • Analyze campaign performance and develop robust reporting frameworks to track key metrics and ROI
Requirements:
  • Bachelor's degree in a relevant field or equivalent
  • 7+ years of demonstrated experience with Salesforce Marketing Cloud email marketing and automation platform
  • Proven track record of creating measurable customer and business outcomes through marketing automation initiatives
  • Digital strategy and execution experience centered around driving business growth
  • Team leadership experience and a desire to lead
About This Role:

As a seasoned marketing professional, you will play a critical role in driving our marketing strategy and delivering business outcomes. If you have a passion for marketing automation, a proven track record of success, and a desire to lead, we encourage you to apply for this exciting opportunity.

This position offers a fun, casual working environment and a range of benefits including competitive salary package, opportunities for career advancement, staff travel discounts, employee assistance program, and more.

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