Marketing and Brand Development Director

1 month ago


Penrith Municipality, Australia Stegbar Full time
About the Opportunity

We are seeking an experienced Marketing professional to join our passionate Marketing team as a Marketing Manager. In this position, you will play a key role in driving the iconic Stegbar and Regency Showerscreens & Wardrobes brands in an exciting period of transformation.

Job Description:
  • Drive strategic marketing and positioning strategy for Stegbar and Regency
  • Prepare and implement the annual marketing plan
  • Prepare annual marketing budget and manage marketing budget and expenditures
  • Drive Stegbar's positioning in the Energy Efficiency space
  • Own and drive content creation framework and brand storytelling for our Showroom and retail strategy
  • Oversee and drive e-commerce marketing strategy
  • Support new product launches via internal and external campaigns
  • Manage relationships with preferred agencies and partners
  • Develop marketing campaigns to drive brand awareness, customer acquisition and engagement
  • Maximise outcome of media channels to drive business objectives and awareness
  • Work with the digital team to maintain online tools
  • Develop a strategic external comms strategy and content framework
  • Develop and maintain marketing collateral and support tools
  • Provide direction, guidance, and leadership to the Stegbar marketing team


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