Market Intelligence Strategist

1 week ago

Sydney, New South Wales, Australia beBeeMarketResearch Full time €35,000 - €55,000
Job Overview

The Market Research & Analytics Specialist plays a pivotal role in shaping strategic market initiatives and customer engagement programs.

About the Team

Join a collaborative marketing team that thrives on curiosity, creativity, and continuous learning.

Key Responsibilities:
  • Designing and executing comprehensive market research projects to uncover customer needs and market trends.
  • Collaborating with research agencies and internal stakeholders to deliver actionable insights and recommendations.
  • Establishing advisory panels and voice-of-customer programs to test concepts and improve product development strategies.
  • Supporting competitive intelligence and market sizing activities to inform business decisions.
  • Managing marketing analytics across customer journeys and touchpoints to optimize ROI and campaign effectiveness.
Requirements:
  • Bachelor's degree in Marketing, Psychology, Business, or related field of study.
  • Natural curiosity and passion for understanding customer behavior and preferences.
  • Strong communication skills – both written and verbal.
  • Collaborative mindset and positive energy to influence cross-functional teams and drive results.
Preferred Qualifications:
  • Exposure to market dynamics and commercial thinking strategies.
  • Understanding of brand positioning and segmentation principles.

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