Data-Driven Marketing Strategist

1 day ago

Brisbane, Queensland, Australia beBeeMarketing Full time $80,000 - $90,000

Job Title: Data-Driven Marketing Strategist

Role Overview

This is a high-profile role that entails managing paid advertising campaigns on various platforms. The successful candidate will be expected to leverage data insights and expertise in multiple ad channels to drive growth, optimize performance, and inform strategic decisions.

Responsibilities
  • Develop and execute campaign strategies across Google Ads, Meta, Bing, Reddit, and other paid media platforms.
  • Analyse performance data to identify opportunities for improvement and make recommendations to enhance ROI.
  • Collaborate with cross-functional teams to brief creatives, troubleshoot tracking issues, and ensure accurate reporting.
Requirements
  • At least three years of experience in performance marketing or a related field (agency experience a plus).
  • Proven ability to work with complex data sets, interpret results, and present actionable insights to stakeholders.
  • Expertise in Google Ads, Meta Business Manager, and other paid advertising channels.
  • Strong analytical and problem-solving skills, with the ability to think strategically and communicate effectively.

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