Senior Marketing Communications Director

2 months ago

Sydney, New South Wales, Australia Woolworths Group Full time

About Us

At Woolworths Group, we're driven by a shared purpose to create better experiences together for a better tomorrow. With a diverse team of 200,000+ bright minds, we're passionate about exploring new ideas, making brave commitments, and innovating better ways to meet the food and everyday needs of our 24 million customers every week.

What We're Looking For

We're seeking a Senior Marketing Communications Manager to join our Brand Communications Chapter for a 12-month Maternity Leave Cover opportunity. As a key member of our Everyday More Choice Squad, you'll work closely with our Everyday Mobile team to develop and deliver marketing strategies, communications, and customer experience activities aligned to our defined objectives.

Key Responsibilities

  • Develop and lead marketing positioning and communications planning, development, and execution for corporate-based community and sustainability initiatives.
  • Drive brand/ marketing communications planning, development, and execution for corporate-based community and sustainability initiatives.
  • Lead and drive brand/ marketing positioning and communications planning, development, and execution for corporate-based community and sustainability initiatives.
  • Develop and execute marketing strategies, communications, and customer experience activities aligned to our defined objectives.
  • Drive acquisition through performance media and optimize campaigns for sustainable growth.
  • Manage a complex, high-volume workload and prioritize tasks effectively.
  • Foster strong partnerships with internal and external partners to work collaboratively as one team.
  • Harness and interpret customer and category insights to lead campaigns to success.
  • Deliver innovation and industry best-practice in marketing communications.

What You'll Bring

  • At least 10+ years of marketing/marketing communications experience client or agency side.
  • Demonstrable experience developing, leading, and driving brand/marketing positioning and communications planning, development, and execution for corporate-based community and/or sustainability initiatives.
  • A high degree of technical marketing communications skills and experience - strategy, positioning, creative, production, and measurement.
  • Industry experience in Mobile is highly desired but not essential.
  • Sound experience working across the full funnel with a focus on driving acquisition through performance media.
  • Strong commercial acumen with the ability to plan, execute, and optimize campaigns for sustainable growth.
  • Pragmatic and achievement-focused with a high capacity for prioritization and managing a complex, high-volume workload.
  • Ability to set a vision and take a team on a journey to achieve that vision.
  • Strong cross-functional stakeholder management experience across multiple organizational levels.
  • Experience in harnessing and interpreting customer and category insights to lead campaigns to success.
  • Demonstrable agency best practice skills - a deep understanding of what makes a good brief, how to evaluate creative work, and get the best out of partnerships.
  • A proven, in-depth understanding of the role of channels and best practices for each channel.
  • Experience in delivering innovation and industry best-practice.
  • Experience in adherence to legal requirements and risk management.

Our Commitment to Diversity, Equity, Inclusion, and Belonging

We recognize the value our team's diversity brings to our business, customers, and communities. We aim to create a truly inclusive workplace where everyone feels they belong, can be their best selves, and reach their full potential. We encourage all candidates to apply and support any adjustments in the hiring process.

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