Student Engagement Coordinator

3 hours ago

Perth, Western Australia beBeeData Full time $96,323 - $102,186
About the Role

This position will oversee outbound engagement initiatives informed by real-time data and behavioural insights.

Key Responsibilities:
  • Provide tailored, outbound support via various channels to nurture prospective students throughout application stages,
  • Develop a deep understanding of Curtin's courses, pathways, and services to deliver accurate and compelling advice,
  • Use student systems and data to build segmented lead lists and profile prospective students for targeted outbound campaigns that drive funnel progression,
  • Track student engagement via CRM and automation platforms to uncover follow-up opportunities and drive personalised, data-informed communication,
  • Monitor and report on recruitment and conversion activities to measure success and draw insights that will refine our strategic approach,
  • Collaborate with internal teams to align recruitment strategies, brief enquiry teams on outbound contact activities, and share insights and tactics that will enhance conversion outcomes,
  • Support the Future Student Enquiry team during peak periods and participate in student events outside normal office hours as needed.
Requirements:
  • Relevant qualifications or experience in sales, telemarketing, and/or marketing environment with a comprehensive understanding of lead generation, nurturing, and conversion principles,
  • Ability to build trust and meaningful connections with future students via a range of channels, demonstrating cross-cultural sensitivity and strong problem-solving skills to help customers overcome obstacles,
  • Strong critical thinking and analytical skills, with the ability to interpret complex information and compile data to support the development of targeted profile lists,
  • Proficiency with marketing automation and CRM platforms such as Marketo, Oracle Service Cloud, or Salesforce,
  • Skilled at navigating and building partnerships with internal stakeholders through excellent communication, networking, and negotiation,
  • Exceptional organisational and time management skills to help coordinate outbound activities, meet deadlines, and deliver results,
  • Strong product knowledge of university courses and pathways or the higher education landscape (desired).

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