Leadership Opportunities in Incontinence Care

2 weeks ago

Melbourne, Victoria, Australia beBeeBrand Full time $120,000 - $140,000
Senior Brand Manager Role

We are seeking a skilled Senior Brand Manager to lead our retail incontinence portfolio across Australia and New Zealand. The ideal candidate will have experience in brand management, ideally within FMCG, and possess strong capabilities across the 6Ps: Positioning, Product, Pack, Price, Promotion, and Place.


About the Job
  • Lead the development of the overall brand communication strategy for TENA across ANZ.
  • Drive campaign development and execution across TV, digital, social, and POS.
  • Own NPD strategy and deliver innovation with local and global teams.
  • Lead insights, analytics, brand health tracking, and consumer research.
  • Translate consumer and category insights into actionable brand plans.
  • Manage relationships with media, creative, and research agencies.

Requirements
  • You hold a tertiary qualification in Marketing or a related field.
  • You bring 5+ years of experience in brand management, ideally within FMCG.
  • You have strong capabilities across the 6Ps: Positioning, Product, Pack, Price, Promotion, and Place.
  • You're a strategic thinker with end-to-end NPD experience and strong business acumen.
  • You're confident influencing senior stakeholders and thrive in a dynamic, fast-paced environment.
  • You're collaborative, hands-on, and decisive, with excellent communication skills.

Benefits

We offer a collaborative and open atmosphere where you'll feel valued, empowered to grow, and challenged to achieve business results. Our purpose, Breaking Barriers to Well-Being, provides meaning to everything we do. Join us to improve well-being for people and drive positive change for society and the environment.


Innovate for Good | Excel Together | Be You With Us


Details

The successful candidate will have the opportunity to work on exciting projects and collaborate with cross-functional teams to drive business growth.

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