Marketing Director

4 weeks ago

Melbourne, Victoria, Australia Pepperstone Group Limited Full time

About the Role

We are seeking a highly motivated and experienced Marketing Manager to join our team at Pepperstone Group Limited. As a Marketing Manager, you will be responsible for developing and implementing marketing strategies to drive brand awareness and growth in Australia.

Key Responsibilities

  • Develop and implement marketing strategies to drive brand awareness and growth in Australia.
  • Work closely with the CRM and content teams to boost client engagement and conversion using innovative marketing ideas.
  • Identify growth opportunities through competitor research and industry insights in partnership with the Head of Australia.
  • Monitor and optimize campaign performance in line with KPIs, capturing learnings with the central acquisition team.
  • Ensure a consistent and strong brand experience across all client touchpoints, in collaboration with Sales, Digital Product, Research teams, and Compliance.
  • Manage external agencies and partners to meet agreed objectives.
  • Act as a brand ambassador for Pepperstone, educating both internal teams and external audiences.
  • Organize and participate in client events and merchandising efforts, supported by sales and other stakeholders.

About You

  • Previous experience as a Marketing Manager in the forex and CFD industry.
  • A sound understanding of what drives marketing and progressive marketing practices.
  • Experience in influencing action based on data-driven insights, including robust in-market experimentation experience.
  • Demonstrated experience in developing, driving, and executing marketing plans to set KPIs and outcomes.
  • Demonstrated ability to think and execute creatively.
  • Demonstrated ability to balance work independently while consulting and collaborating with others to deliver results in an organized way.
  • Excellent interpersonal skills with the ability to build and maintain strong relationships and collaborate across multiple regions, functions, and teams to achieve results.
  • Excellent written and verbal communication skills, and the ability to effectively present clear and concise information, and explain concepts and strategies to different audiences, including senior stakeholders.
  • Excellent presentation, time management, and organizational skills, and good attention to detail.
  • Demonstrated ability to influence others, including external agencies, to achieve the best outcomes for clients, potential clients, and Pepperstone.
  • A proactive and driven individual with a commercial mindset, who enjoys working in a constantly evolving, fast-paced environment.
  • Current and full working rights in Australia.

Why Work with Us

  • Competitive salary structure, including a company bonus scheme.
  • Genuinely collaborative and friendly culture.
  • Flexible and hybrid working.
  • Remote working option - work from anywhere for up to 6 weeks per year, in addition to hybrid working as standard.
  • Ongoing personal development and learning opportunities.
  • 15 weeks paid primary carers' parental leave and 4 weeks paid secondary carers' leave.
  • 3 paid volunteering days per year and a Workplace Giving Program.
  • Frequent events and celebrations, including a standard weekly social.
  • Beautifully renovated large office at Collins Square - 727 Collins Street, Melbourne.
  • Best-in-class end-of-trip facilities, including bicycle parking, change rooms, and showers.
  • A full-stocked kitchen, onsite coffee machines with locally sourced coffee beans, and curated specialty teas.

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