Senior Marketing Communications Manager

2 months ago

Sydney, New South Wales, Australia Woolworths Group Full time

We Are Woolworths Group

We are a leading retail and food company with a purpose to create better experiences together for a better tomorrow. Our team of 200,000+ bright minds, passionate hearts, and unique perspectives are connected by a shared purpose and a commitment to innovation and customer satisfaction.

What You'll Do

As a Senior Marketing Communications Manager, you will be part of the Brand Communications Chapter and will be deployed to the Everyday Tribe to develop and deliver the marketing strategy, marketing communications, and customer experience activity for the Everyday More Choice Squad, specifically working on Everyday Mobile. You will work in an agile operating model and will be responsible for developing and executing marketing campaigns that drive acquisition and sustainable growth.

Key Responsibilities:

  • Develop and lead marketing positioning and communications planning, development, and execution for corporate-based community and sustainability initiatives.
  • Drive brand and marketing communications strategy, creative development, production, and measurement.
  • Work across the full funnel with a focus on driving acquisition through performance media.
  • Manage complex, high-volume work and prioritize tasks effectively.
  • Set a vision and lead a team to achieve that vision.
  • Foster strong partnerships with internal and external partners to work collaboratively as one team.
  • Deliver innovation and industry best-practice.
  • Adhere to legal requirements and risk management.

What You Bring to the Role

  • At least 10+ years of marketing/marketing communications experience client or agency side.
  • Demonstrable experience developing, leading, and driving brand/marketing positioning and communications planning, development, and execution for corporate-based community and/or sustainability initiatives.
  • A high degree of technical marketing communications skills and experience - strategy, positioning, creative, production, and measurement.
  • Industry experience in Mobile is highly desired but not essential.
  • Sound experience working across the full funnel with a focus on driving acquisition through performance media.
  • Strong commercial acumen with the ability to plan, execute, and optimize campaigns for sustainable growth.
  • Pragmatic and achievement-focused with a high capacity for prioritization and managing complex, high-volume work.
  • Ability to set a vision and take a team, with potentially competing priorities, on a journey to achieve that vision.
  • Strong cross-functional stakeholder management experience across multiple organizational levels and the ability to foster strong partnerships with internal and external partners to work collaboratively as one team.
  • Experience in harnessing and interpreting customer and category insights to lead campaigns to success.
  • Demonstrable agency best practice skills - a deep understanding of what makes a good brief, how to evaluate creative work, and get the best out of partnerships.
  • A proven, in-depth understanding of the role of channels and best practices for each channel (digital, OOH, Screens, PR, social, in-store).
  • Experience in delivering innovation and industry best-practice.
  • Experience in adherence to legal requirements and risk management.

Everyone Belongs at Woolworths Group

We recognize the value our team's diversity brings to our business, customers, and communities and that teams with diverse experiences and backgrounds enrich our group and are better able to innovate and solve problems. We aim to create a truly inclusive workplace where everyone feels that they belong, can be their best selves, and reach their full potential.

We encourage all candidates to apply; please let us know in your application if we can support you with any adjustments in the hiring process.

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