Chief Digital Experience Officer

7 days ago

Sydney, New South Wales, Australia beBeeDigital Full time $125,000 - $175,000
Drive Brand Experiences with Digital Shelf Strategy

This is an exciting opportunity for a senior digital professional to drive superior brand experiences across various retailer eCommerce platforms.

As a key member of our team, you will lead the discoverability strategy to deliver optimal digital consumer experiences. This includes maximizing our digital shelf presence through optimised product content to enhance the shopper experience, as well as leading the search strategy (paid + organic) to drive visibility and increase conversion.

You will work closely with cross-functional teams and external customers to achieve business goals.

  • Lead the wider digital shelf strategy to drive eCommerce growth and superior brand experience
  • Develop and execute overall retailer search strategy, managing budgets and bids, optimizing account configuration, keyword targeting and reporting/insights
  • Oversee the development of best-in-class A+ Content and Product Detail Page management, including Above-the-Fold and Below-the-Fold content, for all key retailer websites and internal platforms to maximise conversion and brand storytelling
  • Identify optimisation opportunities across the digital shelf to ensure high visibility, discoverability, and purchase intent on retailer platforms

Key requirements include:

  • Bachelor's degree in a relevant field
  • 7+ years work experience with focus on digital commerce and paid search, digital shelf or similar directly related experience
  • Established and proven search experiences on retailer platforms

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