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Growth Strategy Lead

2 months ago

Sydney, New South Wales, Australia HelloFresh Full time
About the Role

We are seeking a highly skilled and experienced Growth Strategy Lead to join our team at HelloFresh in Sydney. As a key member of our leadership team, you will be responsible for driving new customer growth and profitability through strategic planning, execution, and analysis.

Key Responsibilities
  • Strategic Planning: Develop and execute a comprehensive growth strategy for new customers, aligned with the company's overall business objectives.
  • Market Analysis: Conduct market research and analysis to identify opportunities for growth, trends, and gaps in the market.
  • Initiative Development: Ideate, design, and implement initiatives to drive new customer acquisition and retention, including marketing campaigns, product development, and operational improvements.
  • Performance Measurement: Establish and track key performance indicators (KPIs) to measure the success of growth initiatives and make data-driven decisions.
  • Team Leadership: Lead and manage a team of growth marketing specialists, providing guidance, coaching, and development opportunities to ensure the team's success.
  • Stakeholder Management: Build and maintain strong relationships with cross-functional teams, including marketing, sales, product, and finance, to ensure alignment and effective collaboration.
  • Financial Management: Develop and manage budgets for growth initiatives, ensuring effective allocation of resources and maximizing ROI.
Requirements
  • Experience: 6+ years of experience in growth marketing, management consulting, or corporate strategy, with a proven track record of driving business growth and profitability.
  • Education: Bachelor's or Master's degree in business, finance, or a related field.
  • Skills: Strong analytical and problem-solving skills, with the ability to interpret complex data and make informed decisions. Excellent communication and leadership skills, with the ability to build and maintain strong relationships with stakeholders.
What We Offer
  • Competitive Salary: A competitive salary and employee benefits package.
  • Opportunities for Growth: The chance to work with a fast-growing company and contribute to its success.
  • Flexible Working Arrangements: Flexible working arrangements to support work-life balance.
  • Professional Development: Opportunities for professional development and growth within the company.