Strategic Brand Manager

4 days ago

Sydney, New South Wales, Australia beBeeMarketing Full time $60,000 - $80,000

Marketing Professional Sought

The NSW Family Day Care Association is seeking a skilled Marketing Officer to execute its strategic marketing plan and strengthen its brand identity.

Key Responsibilities:

  • Develop and optimize digital marketing campaigns across social media, email, and content marketing platforms.
  • Collaborate with the leadership team to implement marketing, communication, promotional, and branding initiatives aligned with strategic goals.
  • Collect, analyze, and report data and insights to inform campaign performance and decision-making.
  • Create engaging content for various platforms, including websites, blogs, and social media, while managing social media accounts.
  • Coordinate events, promotions, and other marketing activities.

Requirements:

  • Strong knowledge and skills in online and offline marketing, as well as digital platforms, social media, photography, videography, and website maintenance.
  • Proficiency in Microsoft Office suite, Adobe Creative Cloud, and Indesign.
  • Minimum 3 years of experience in marketing.
  • Degree in Marketing or a related field.

Desirable Criteria:

  • Understanding of the Early Childhood Education and Care sector.
  • Knowledge of Registered Training Organisation (RTOs).
  • Knowledge of the non-profit sector.

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