Global Beauty Marketing Leader

Marketing Executive

We are seeking a skilled and driven Marketing Manager to lead our marketing efforts in the ANZ, Mexico & Rest of World markets.

The successful candidate will have a proven track record of delivering effective marketing campaigns that drive brand awareness and sales.

This is an exciting opportunity for someone who is passionate about beauty and fashion to join our team and be part of shaping and delivering our marketing strategy across diverse international markets.

The ideal candidate will have experience in customer-focused, data orientated environments and will have a strong understanding of developing marketing strategies and initiatives for allocated retail portfolios.

You will collaborate closely with the global marketing team to drive brand awareness, support growth, and ensure local relevance in execution.

This is a high-impact, hands-on role that requires someone with high energy, attention to detail, and creativity.

The successful candidate will have outstanding communications skills, both verbal and written, and will be able to identify and resolve problems autonomously.

• Own, plan, and execute end-to-end marketing campaigns that drive awareness and sales for our haircare brand (Markets: Lead ANZ, MX & ROW, Support US)
• Develop and manage relationships with retailers to deliver localized marketing initiatives including marketing campaign implementation, in-store executions, event activations, and targeted campaigns around the retail promotion calendar
• Support key market initiatives within the US market as a key strategic brand priority including retailer activity, PR & marketing campaigns
• Work closely with the in-house content team, copy team to create bespoke localized content for marketing campaigns & launches
• Work with the performance marketing team to deliver on targeted local digital ad campaigns to drive sales in each market
• Develop and execute PR and influencer strategies (paid and organic) in each market, with the support of agency partners when required
• Control and guarantee 100% accuracy of budget spend and provide timely communication to relevant stakeholders on overspending/funds availability
• Develop strategies and tactics to boost our presence and sales in responsible markets
• Lead brand partnerships, experimenting with various organic and paid partnerships, tracking results based on objective
• Build strategic relationships and partner with key industry players, media, influencers, KOL, agencies
• Keep up to date with relevant trends, developments, and technology in relation to the role and suggest new ideas, processes, and/or strategies where relevant
• Identify key content creators within the beauty space to execute on brand content along with creator executive
• Work with the sales team to deliver retailer/trade launch presentations to gain buy-in for ranging
• Support and grow junior team and share knowledge regularly in tutorial and learning sessions
• General support/collaborative projects with the Global Team as needed

• 4 years' experience in marketing, advertising, or brand development within a retail, beauty, or FMCG company
• Proven leadership skills with the capability of influencing teams and implementing key business initiatives cross-functionally
• Experience in customer-focused, data-oriented environments
• Knowledge, understanding, and experience in developing marketing strategies and initiatives for allocated retail portfolios to deliver partner objectives and business performance
• Strong results focus, with high energy, attention to detail, and creativity
• Outstanding communications skills, both verbal and written
• Motivated and autonomous worker with the ability to identify and resolve problems
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