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Marketing Director

2 months ago

North Ryde, New South Wales, Australia Abano Healthcare Full time
About the Role

We are seeking a highly skilled and experienced Marketing Director to lead our New Patient Acquisition efforts. As a key member of our team, you will be responsible for developing and executing marketing strategies that drive growth and patient acquisition for our dental brands.

Key Responsibilities
  • Develop and implement data-driven marketing strategies to attract new patients
  • Lead online campaigns across SEO, PPC, social media, and more
  • Manage TV, radio, print, and outdoor campaigns to create buzz and drive patient acquisition
  • Build and inspire a talented marketing team to achieve big goals
  • Collaborate with HR to attract top talent through innovative recruitment marketing
Requirements
  • 8+ years of marketing experience, preferably in healthcare or dental
  • Master of digital marketing and Above-the-Line (ATL) channels
  • Strong leadership and project management skills
  • Data-driven thinker who thrives in fast-paced environments
Why This Role Matters

This is a unique opportunity to lead a high-impact role that spans two countries and our iconic brands. You will work closely with our CMO, digital agencies, and internal teams to create marketing magic and help us achieve our patient growth goals.