Marketing Strategy Leader

6 days ago

Melbourne, Victoria, Australia beBeeMarketing Full time $127,500 - $145,400

We are seeking a highly motivated and enthusiastic Marketing Communications Lead to join our small but supportive team for a full-time, 12-month maternity leave cover position based at our headquarters.

The successful candidate will be responsible for all marketing communication planning, activation, and results for Home Comfort Australia and New Zealand, including ownership of the marketing calendar. Key responsibilities include:

  • Defining, implementing, and owning the regional marketing communication strategy from the short to the mid-term in cooperation with the Product Manager and Sales Managers.
  • Developing product marketing content, managing digital marketing assets, advertising, loyalty programs, and managing events in association with Product Manager and Sales Managers.
  • Effective implementation of the Marketing budget, monitoring, reporting, and forecasting including adherence to compliance guidelines.
  • Management and responsibility for the management, maintenance, and development of the Home Comfort eShop.
  • Part supervision of an administration assistant to support achievement of Home Comfort marketing communications and broader business objectives.

To be considered for this position, you must have:

  • Qualifications in marketing.
  • Broad and in-depth knowledge of the marketing communications mix from planning through to activation, ideally in a lead or senior marketing role.
  • A result-focused, self-motivated, passionate marketing/communications go-getter.
  • A customer-oriented, service-provider attitude with the ability to be a positive ambassador for the company.
  • Ability to exhibit creativity and 'out of the box' thinking in order to create and implement high-performing marketing activations that capitalise on opportunities.
  • Microsoft Office skills, especially Excel, PowerPoint.
  • Website maintenance, SAP beneficial.
  • Google Analytics & e-commerce platforms.
  • Comfortable in all data management tools of the business.
  • Excellent presentation, communication, and interpersonal skills with all stakeholders.
  • Advanced organisational and time management skills.

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