Boat Club Business Development Representative
2 months ago
About the Role:
The Business Development Center (BDC) Representative plays a crucial role in expanding and diversifying marine participation for Brunswick, a leading company in the marine industry. This position is responsible for promptly responding to incoming leads, providing a strong first impression of the Freedom Boat Club brand, and engaging with potential customers to understand their needs.
Key Responsibilities:
- Lead Management: Respond promptly to incoming leads via phone, email, and online chat.
- Customer Interaction: Engage with potential customers to understand their needs and provide relevant information about products and services.
- Appointment Setting: Schedule appointments for customers to meet with the sales team.
- Follow-Up: Conduct timely follow-up with leads to maintain engagement and move them through the sales pipeline.
- Database Management: Accurately enter and update customer information in the CRM system.
- Customer Service: Address customer inquiries and concerns, providing solutions or escalating as necessary.
- Performance Metrics: Meet or exceed monthly targets for lead response time, appointment setting, and customer satisfaction.
- Collaboration: Work closely with the sales and marketing teams to align on lead generation strategies and improve overall customer experience.
Requirements:
- Communication & Interpersonal Skills: Clear and professional verbal and written communication, effective team collaboration, and maintaining professionalism in all interactions.
- Customer Service Skills: Empathy and understanding of customer needs, prompt problem-solving.
- Organizational Skills: Efficient time management, attention to detail in data entry and follow-up.
- Technical Proficiency: Experience with CRM software, proficiency in Microsoft Office Suite or similar tools.
- Follow-Up Skills: Persistent and reliable lead follow-up.
- Analytical Skills: Data interpretation for performance tracking, assessing customer needs and recommending solutions.
Preferred Experience:
- Previous BDC/Customer Service Experience/Call Center in a Marine or Automotive type environment.
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