Marketing Technology Specialist

1 week ago

Sydney, New South Wales, Australia beBeeMartech Full time $140,000 - $180,000
Martech Professional

Our mission is to be a leading gaming company in the world.

We are seeking an experienced Martech Professional to get under the hood of our tech stack and ensure that the marketing team is leveraging all its features. This role will involve liaising with Central Technology, Product, Data Engineering, and Marketing teams to translate marketing requirements into technical specifications effectively.

Key Responsibilities:

  • Evaluate the current toolset and make recommendations on suitability and improvements.
  • Implement new initiatives to maximize effectiveness.
  • Identify new marketing technology tools and develop commercially viable business cases for their implementation.
  • Manage signals (new events, accuracy, testing) on client/server side.

What You Will Bring to the Role:

  • 7+ years of experience in Digital Marketing and AdTech/MarTech.
  • Extensive experience in implementing and optimizing marketing technology platforms.
  • Experience in performance-focused omnichannel marketing technologies.
  • Deep knowledge of running, trafficking, and reporting on marketing/media campaigns.
  • Experience working with Google Analytics/Tag Manager or similar analytics platforms.
  • Experience with Customer Data Platforms (CDP), building audiences, and activating in media buying platforms.
  • Experience in CRM technologies and implementation.
  • Degree in computer science, marketing, or business.

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