Growth Marketing Specialist

6 days ago

Melbourne, Victoria, Australia beBeeMarketing Full time

Job Opportunity:

We are seeking a skilled Demand Generation Manager to drive growth through impactful, multi-channel marketing campaigns.

The ideal candidate will develop and execute programs to increase awareness, acquire customers, and reduce churn among key stakeholders. A proven track record of delivering measurable demand generation results in B2B SaaS or marketplace environments is essential.

Key Responsibilities:

  • Develop and execute multi-channel marketing strategies to boost brand awareness and customer acquisition.
  • Design and implement data-driven programs to optimize pipeline growth, lifecycle conversion, and retention.
  • Collaborate with cross-functional teams to identify market trends and opportunities.
  • Stay up-to-date with industry developments and best practices in demand generation.

Requirements:

  • Proven experience in demand generation, preferably in B2B SaaS or marketplace environments.
  • Proficiency in channels like Google Ads, paid social, events, and partnerships, with a focus on ROI optimization.
  • Commercial acumen, including understanding CAC payback, pipeline contribution, and customer LTV.
  • Hands-on approach, with ability to implement playbooks and systems in a lean team environment.
  • Humility, hunger, and intelligence are essential for success in this role.

Benefits:

  • Flexible work arrangements, including remote work options.
  • Part-time arrangements available upon request.
  • Confidential therapy sessions, mental health support, and professional development opportunities.
  • Annual leave, parental leave, and volunteer leave policies in place.

About the Role:

This is an exciting opportunity to join our dynamic team and contribute to our growth ambitions. We value humility, hunger, and intelligence, and we're committed to fostering a positive and inclusive work environment.

What's Next:

If you're passionate about demand generation and driven to succeed, we encourage you to apply. Please submit your application, and we'll respond as part of our Circle Back Initiative.

Keyword: Marketing

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