
Category Development Analyst
4 days ago
== Kraft Heinz ==
Role Seniority - mid level
More about the Category Development Analyst role at Kraft Heinz
The Kraft Heinz Company is one of the largest food and beverage companies in the world, with eight $1 billion+ brands and global sales of approximately $25 billion. Our brands are truly global, with products produced and marketed in over 40 countries. These beloved products include condiments and sauces, cheese and dairy, meals, meats, refreshment beverages, coffee, infant and nutrition products, and numerous other grocery products in a portfolio of more than 200 legacy and emerging brands
Summary
The Category Development Analyst is responsible for supporting the Category Development Manager in developing retailer-tailored strategies that support the delivery of our company's targets.
Key responsibilities
Category Vision:
Works to provide category insights to fuel category opportunities in assigned cluster. Supports the development of the category vision by helping to assemble the right insights. Works with 3rd party providers to do this.
Supports the Category Development Manager to assemble the right insights (Scan, Shopper, Consumer, desk and internal data) and reporting to seize opportunities as part of category development plans with assigned cluster. Works also with Category Customer and Marketing to validate the SOP
Assortment
Support the Category Development Manager with the optimisation of product assortment across the category portfolios with the right internal and external insights and learnings
Price Realization/PPA
Supports with insights the development of the analysis on assigned Cluster with RGM where we need to analyse brand pricing based on consumer/shopper trends to determine the final average price for brands (Avg Shelf and promo relative to key competitors and Private Label).
JBP & Range Support
Supports the Category Development Manager in preparing for Range Reviews in Key Customers across ANZ for assigned prioritsed cluster categories - assembles supporting data and insights for key submissions as part of the Range review process
Support the sizing and recommendation of future NPD opportunities through category and consumer logic / rationale
Supports the development of Cluster AOP and Stategic Planning Process by ensuring all Category Opportunities are captured for SOP and support the Category Development Manager in agreeing these across Marketing, Sales activation
Living our Values
Perform assigned tasks in accordance with all Kraft Heinz Food Safety, Environmental, Health and Safety, and Ethical and Human Resources policies, programs and goals.
About you
Nielsen and/or Aztec scan/panel is advantageous
Advanced Excel and Power Point
Promotion and/or range modelling
Store Layout software such as: Apollo, JDA
Commercial acumen, ideally through direct experience in Sales or Category management
Strong interpersonal skills to influence and sell recommendations internally
Collaborates effectively across market and functional boundaries.
2+ years of working experience in Category Management and Shopper insights, Key Account Management or Sales related function. FMCG is desired.
About us
Hybrid Working – Flexibility around when and where you work
Pay for Performance – industry leading variable compensation offerings tied to company and individual performance on top of a competitive base salary package
Parental Leave – paid time off for both primary AND secondary caregivers
Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.
Before we jump into the responsibilities of the role. No matter what you come in knowing, you'll be learning new things all the time and the Kraft Heinz team will be there to support your growth.Please consider applying even if you don't meet 100% of what's outlined
Key Responsibilities
- Category Vision
- Assortment
- Price Realisation/PPA
- Advanced Excel
- PowerPoint
- Commercial acumen
- Nielsen and/or Aztec scan/panel
- Store Layout software
- Promotion and/or range modelling
A Final Note: This is a role with Kraft Heinz not with Hatch.
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