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Conversion Rate Optimization (CRO) Manager

Apply remote type Hybrid locations Sydney, Australia time type Full time posted on Posted 7 Days Ago job requisition id Essity254278

Conversion Rate Optimization (CRO) Manager

Modibodi is a pioneer in innovative, protective, and sustainable apparel, dedicated to enhancing lives around the world. Our mission is to empower people through thoughtfully designed products that offer comfort, confidence, and care -physically, emotionally, and ethically.

We’re growing fast and looking for passionate changemakers to join us. If you’re excited by data, experimentation, and the power of digital to drive impact, this is your opportunity to shape the future of ecommerce with a brand that’s changing the world - one body at a time.

About the Role:

In this newly created role, you’ll play a pivotal role in enhancing the performance of our global ecommerce platforms. You’ll be responsible for optimizing the customer journey across multiple Shopify stores, driving conversion rates, and increasing revenue.

This is a hands-on, data-driven role where your insights and experimentation will directly influence business growth and customer satisfaction.

We’re on a journey to build a high-performing, supportive team where trust, collaboration, and shared goals drive everything we do. We take accountability for our work, but we never do it alone - we lift each other up, share in our successes, and support one another through challenges.

If you’re motivated by purpose, inspired by growth, and ready to make a meaningful impact, we’d love to have you with us.

What You Will Do:

- Work with leadership and agency partners to define and execute a CRO strategy and roadmap to improve conversion rates and revenue.

- Configure and report on A/B tests and personalization initiatives, in alignment with CRO strategy and roadmap.

- Analyze customer behavior using tools like GA4, MS Clarity, and Triple Whale to uncover friction points and opportunities.

- Collaborate with UX/UI designers to enhance usability, accessibility, and mobile optimization.

- Optimize key touchpoints in the customer journey, including navigation, checkout, and landing pages.

- Implement personalization strategies and dynamic content to improve engagement and relevance.

- Work cross-functionally with CRM, Paid Media, Trade, and Marketing teams to align CRO efforts with broader business goals.

- Report on key CRO metrics and share actionable insights with stakeholders.

Who You Are:

- 3–5 years of experience in CRO, ecommerce optimization, or digital experimentation.

- Proven success in running A/B tests and improving website performance.

- Substantial hands-on experience with Shopify and A/B testing tools.

- Proficient with analytics and CRO tools like GA4, Visually.io, and Microsoft Clarity

- Strong understanding of UX principles, customer psychology, and digital behavior.

- Analytical and data-driven, with a structured approach to problem-solving.

- Comfortable working in a fast-paced, D2C ecommerce environment.

- Excellent communicator with strong stakeholder management skills.

- Experience with personalization tools (e.g., Rebuy, Fast Simon) and international ecommerce is a plus.

- Background in fast-moving fashion or retail brands will be highly regarded.

This is a Hybrid role

#Modibodi

Caring, Connected, and Growing

At Modibodi, we believe in supporting both your professional journey and personal well-being as we work together to create a healthier, safer world. We are Caring, Connected, and Growing. Modibodi wouldn’t exist without a passion for growth, and that energy shines through in everything we do. We exist to make people's lives better—including each other’s lives at work.

Joining Modibodi means more than just a job—it means being part of a mission. We’re deeply committed to making a positive impact on both humanity and the environment. By joining us, you’ll be driving meaningful change and helping to shape the future of personal care.

Application End Date:

29 Aug 2025

Job Requisition ID:

Essity254278

About Us

Essity is a leading global hygiene and health company. Our expertise began with the acquisition of the Swedish company Mölnlycke in 1975, through which our roots stretch back to 1849. Today, our sustainable innovations from globally trusted brands, designed for everybody and every body, care for the well-being of 1 billion people in 150 countries every day.

Working at Essity is not just a career but a chance to make the world healthier, safer, and more hygienic. We innovate for good to break barriers and contribute to shaping a healthier future. At Essity, we have a people-first approach where every career is as unique as the individual. We empower employees to excel together and reach their full potential through a winning culture driven by a powerful purpose. Our performance-orientated environment motivates employees to think differently and embrace challenges so we can continue improving lives, every day through better hygiene and health. We provide a sustainable work-life based on flexibility for both employees and employers. We are committed to Diversity, Equity, and Inclusion in everything we do. It is the key to our success in creating an inclusive, collaborative, and caring company culture where you can be you with us. Our purpose of Breaking Barriers to Well-being, enables customers and consumers to lead fuller lives at all stages of life.

Our leading global brands include TENA and Tork, and other strong brands such as Actimove, Cutimed, JOBST, Knix, Leukoplast, Libero, Libresse, Lotus, Modibodi, Nosotras, Saba, Tempo, TOM Organic and Zewa are sold in 150 countries. I In 2024, Essity had net sales of approximately SEK 146bn (EUR 13bn) and employed 36,000 people. We are headquartered in Stockholm, Sweden and Essity is listed on Nasdaq Stockholm. If you want to join a company where dedication to people is powered by innovation, welcome to Essity

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