Brand Growth

Business Name: Sisu Recovery Pty Ltd
Location: Ballina, New South Wales
Position: Full-time (Permanent)
Salary Range: $75,000 – $85,000 + Superannuation (commensurate with experience)

About Sisu Recovery
Sisu Recovery is a modern health and wellness facility located in Ballina, NSW. We specialise in recovery and performance optimisation through modalities such as ice baths, saunas, magnesium pool and compression therapy & mindfulness workshops. Our mission is to help athletes, active individuals, and the broader community recover, rejuvenate, and perform at their best. With strong growth across Northern NSW, we are seeking a qualified Brand Growth & Paid Media Specialist to manage and expand our brand’s advertising presence and ensure our services reach a wider audience.

Position Overview
The Brand Growth & Paid Media Specialist will be responsible for developing, implementing, and evaluating Sisu Recovery’s advertising strategies across multiple media channels. This role plays a crucial part in the company’s long-term growth by driving brand awareness, increasing client engagement, and supporting the business’ digital expansion. The successful candidate will use analytical and creative skills to plan, execute, and optimise campaigns aligned with Sisu Recovery’s brand identity and commercial objectives.

Key Duties and Responsibilities
Duties include but are not limited to:
-Developing and coordinating advertising campaigns to promote Sisu Recovery’s services and brand identity.
-Planning media strategy and purchasing advertising space across digital, print, radio, and social media platforms.
-Creating, editing, and overseeing advertising content that aligns with brand tone and target audiences.
-Conducting market research and analysing data to identify consumer preferences, emerging trends, and campaign effectiveness.
-Managing budgets, negotiating with suppliers and media agencies, and ensuring campaigns are delivered on time and within cost.
-Preparing reports and metrics to evaluate campaign outcomes and recommend improvements.
-Collaborating with internal teams and external creatives to ensure messaging consistency across all channels.
-Monitoring competitor activity and maintaining awareness of industry innovations in advertising and digital marketing.

Skills and Experience Required
-Bachelor’s degree in Marketing, Advertising, Communications, or a related discipline (or equivalent).
-Minimum 3 years of relevant full-time experience in advertising, marketing, or digital campaign management.
-Demonstrated expertise in digital advertising platforms (Google Ads, Meta Ads Manager, etc.).
-Strong knowledge of market analysis, consumer behaviour, and campaign performance metrics.
-Excellent communication, planning, and analytical skills.
-Proven ability to manage budgets, deadlines, and multiple campaigns simultaneously.
-A creative mindset with a strong interest in health, fitness, and wellness industries.

Offered Salary and Employment Terms
-Annual salary: $75,000 – $85,000 + Superannuation
-Hours: Full-time, 38 hours per week. Will include some evenings and weekends.
-Duration: Ongoing, permanent position
-Workplace: On-site at Sisu Recovery, Ballina NSW

Why Join Sisu Recovery
-Be part of an innovative and community-focused wellness brand.
-Opportunity to lead the advertising direction of a rapidly growing business.
-Supportive team environment with access to world-class recovery facilities.
-Stable, long-term employment opportunity within a purpose-driven company.

Please apply only if you have at least 2 years’ experience in a similar advertising or marketing role within the health and wellness sector.

How to Apply
Please send your CV and cover letter to:
hello@sisurecovery.com.au