Social Media Manager

16 hours ago

City of Melbourne, Australia Retailworld Resourcing PTY Ltd. Full time

Social Media Manager | Melbourne_Australia

An exciting role for a driven and up and coming social media guru to get behind the tools and also be the face of one of Australia's hottest brands

A rare opportunity has become available with a well known retailer seeking a creative and strategic Social Media Manager. This role is all about owning and executing the social media presence across Facebook, Instagram, TikTok, LinkedIn and more, creating scroll‑stopping content, growing an engaged community, and driving both online and in‑store engagement.

What you’ll be doing:

- Owning and executing the social media strategy across key platforms.

- Planning and scheduling engaging content calendars.

- Writing compelling copy that connects with audiences.

- Creating and curating content (static, Reels, TikToks, Stories, UGC).

- Driving community engagement via DMs, comments, mentions and influencer collaborations.

- Monitoring trends, competitor activity and platform updates.

- Providing input on paid advertising strategies to align with organic content.

- Tracking and reporting on performance metrics to optimise growth.

- Partnering with internal teams and agencies to deliver campaigns, activations and influencer programs.

- Liaising with centre management to support in‑store traffic and visibility.

- Supporting wider marketing initiatives such as product seeding, PR activations, in‑store events and collaborations.

- Assisting the Marketing Manager with ad hoc projects.

What we’re looking for:

- 2+ years’ experience managing social media for brands.

- Demonstrated success in growing and managing online communities.

- Strong knowledge of organic social strategies with the ability to provide input on paid campaigns.

- Excellent writing skills and a strong eye for design, trends and storytelling.

- Proficiency with Canva, CapCut, Later/Planoly, Meta Business Suite (or similar).

- Highly organised, adaptable and able to juggle multiple projects.

- Passionate about digital culture, fashion, and building strong brand communities.

Why Apply?

- Work with an established retail group.

- Join a creative, fast‑paced environment where your ideas are valued.

- Opportunity to influence both digital and in‑store initiatives.

- Collaborative team with career growth potential.

- Competitive salary and discounts.

- Create your professional pathway with your passion.

This is an urgent opportunity, so don’t delay. — Apply now or call Chelsea on 0490 042 434 for a confidential conversation.

JOB REFERENCE #3966448

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