Manager, Marketing Performance Measurement
3 weeks ago
Manager, Marketing Performance Measurement
- Job number: 797348
- Primary position location: NSW- Sydney CBD, NSW, Australia
- Primary position location: Victoria Street, VIC- Melbourne CBD, VIC, Australia
- Category: Data & Analytics
- Category: Information, Communication & Technology
- Work type: Fixed term Full time
- Work type: Permanent Full time
- Opening at: Dec 9 2024 at 06:00 AEDT
- Closing at: Dec 20 2024 at 17:00 AEDT
**Favourite**
- **Showcase your**marketing analytics** experience in this unique role at NAB**:
- **Pioneer thought leadership for the design and delivery of campaign performance**:
- **9 month fixed term contract opportunity**
**As a Manager, Marketing Performance Measurement in the Customer Decisioning and Data Science Unit,**you will:
- Manage a team of analytics professionals to deliver measurement capabilities across marketing
- Manage the development, implementation, and evaluation of initiatives (end to end) that increases the performance capability across Marketing
- Drive the use of sophisticated and innovative tools and methods providing data driven measurement solutions to support strategic decision making across Marketing and Product teams
- Deliver on the design, build and maintenance of the data assets and visualisation required to ensure consistent, automated measurement across marketing
- Lead and deliver best in class technical and data capability across marketing with a primary focus on 1 to 1 measurement that enables scalable automated solutions
- Coach analytics teams on the use of performance data across Marketing squads
- Deliver on our Target State measurement capability in cloud infrastructure
**What you will bring**:
- Extensive experience in marketing and analytics in Financial Services or related industry
- Strong leadership capability and the ability to motivate and develop the team
- Expertise in SQL/Python programming languages as well as data visualisation tools such as Power BI
- Demonstrated data analytic skills, working with complex data assets along with knowledge in the use of data platforms e.g. AWS Redshift or Databricks
- Strong stakeholder management and influencing skills
- Strong communications skills, able to convey complex messages in a simple and effective manner
- Experience with delivery using Agile frameworks
- If you have a background in statistics this is advantageous, as well as Project Management experience and an understanding of integrated marketing and digital landscape
**A diverse and inclusive workplace works better for everyone**
We know that our people make us who we are. That's why we have built a culture of equity and respect - where everyone feels valued and appreciated for being their authentic selves. In partnership with our multiple Employee Resource Groups (ERGs) we continue to foster an inclusive environment, where all NAB colleagues’ unique backgrounds and identities are understood, respected and celebrated. We are committed to providing an environment where you can work your way.
**Join NAB
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